The influence of Islamic banking products’ features on customer satisfaction in Nigeria

Islamic banking is important in today’s competitive banking markets. Research in Islamic banking worldwide is largely focused on how distinct is Islamic banking from the conventional banking. Attaining customer satisfaction becomes the target of every organisation but the way to achieving custome...

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Main Author: Abdullahi Baba, Bashir
Format: Thesis
Language:English
English
English
Published: 2021
Subjects:
Online Access:http://eprints.uthm.edu.my/6488/1/24p%20BASHIR%20ABDULLAHI%20BABA.pdf
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spelling my-uthm-ep.64882022-02-06T21:15:18Z The influence of Islamic banking products’ features on customer satisfaction in Nigeria 2021-05 Abdullahi Baba, Bashir T Technology (General) HG1501-3550 Banking Islamic banking is important in today’s competitive banking markets. Research in Islamic banking worldwide is largely focused on how distinct is Islamic banking from the conventional banking. Attaining customer satisfaction becomes the target of every organisation but the way to achieving customer satisfaction seems too difficult or not possible as a result of many overarching factors. This research investigates the effect of Islamic bank products features on customer satisfaction using the Kano theory of customer satisfaction. The objectives of the study are to identify the Islamic banking products’ as they relate to customer satisfaction. To determine the level of customer satisfaction on Islamic banking products’ features, and to investigate the influence of the products’ features on customer satisfaction in Nigeria. Three research questions and four hypotheses were formulated to guide the study. The methodology employed was a quantitative approach using a questionnaire as an instrument for data collection. The target population for this study is the customers of Ja’iz bank Nigeria Plc the only Islamic bank in Nigeria. A convenient sampling method was adopted to draw the respondents from the customers of the Ja’iz bank Plc. in Northern Nigeria. Hence selfadministered questionnaire was used to gather the data. The survey findings were analyzed using the Statistical Package for Social Sciences (SPSS) version 23.0 and Partial Least Square-Structural Equation Modeling (PLS-SEM-3). The findings show that the constructs (Perceived quality, Cost, Convenience and Compliance) of Wadi’ah product were strong in determining the satisfaction of customers as they produced R 2 of 0.28, while Murabahah shows R 2 of 0.41, Mudarabah shows R 2 of 0.30 and Ijarah 2 shows R of 0.35 which means the constructs were moderate in determining customer satisfaction. Overall, the research found that customer satisfaction was affected by the products quality features as the model shown 46.8 per cent (R =0.468) of the variance. Thus, customers were moderately satisfied by the cost, perceived quality, convenience, and compliance with these products (Wadi’ah, Murabahah, Mudarabah, and Ijarah). 2021-05 Thesis http://eprints.uthm.edu.my/6488/ http://eprints.uthm.edu.my/6488/1/24p%20BASHIR%20ABDULLAHI%20BABA.pdf text en public http://eprints.uthm.edu.my/6488/2/BASHIR%20ABDULLAHI%20BABA%20COPYRIGHT%20DECLARATION.pdf text en staffonly http://eprints.uthm.edu.my/6488/3/BASHIR%20ABDULLAHI%20BABA%20WATERMARK.pdf text en validuser mphil masters Universiti Tun Hussein Malaysia Fakulti Pengurusan Teknologi dan Perniagaan
institution Universiti Tun Hussein Onn Malaysia
collection UTHM Institutional Repository
language English
English
English
topic T Technology (General)
HG1501-3550 Banking
spellingShingle T Technology (General)
HG1501-3550 Banking
Abdullahi Baba, Bashir
The influence of Islamic banking products’ features on customer satisfaction in Nigeria
description Islamic banking is important in today’s competitive banking markets. Research in Islamic banking worldwide is largely focused on how distinct is Islamic banking from the conventional banking. Attaining customer satisfaction becomes the target of every organisation but the way to achieving customer satisfaction seems too difficult or not possible as a result of many overarching factors. This research investigates the effect of Islamic bank products features on customer satisfaction using the Kano theory of customer satisfaction. The objectives of the study are to identify the Islamic banking products’ as they relate to customer satisfaction. To determine the level of customer satisfaction on Islamic banking products’ features, and to investigate the influence of the products’ features on customer satisfaction in Nigeria. Three research questions and four hypotheses were formulated to guide the study. The methodology employed was a quantitative approach using a questionnaire as an instrument for data collection. The target population for this study is the customers of Ja’iz bank Nigeria Plc the only Islamic bank in Nigeria. A convenient sampling method was adopted to draw the respondents from the customers of the Ja’iz bank Plc. in Northern Nigeria. Hence selfadministered questionnaire was used to gather the data. The survey findings were analyzed using the Statistical Package for Social Sciences (SPSS) version 23.0 and Partial Least Square-Structural Equation Modeling (PLS-SEM-3). The findings show that the constructs (Perceived quality, Cost, Convenience and Compliance) of Wadi’ah product were strong in determining the satisfaction of customers as they produced R 2 of 0.28, while Murabahah shows R 2 of 0.41, Mudarabah shows R 2 of 0.30 and Ijarah 2 shows R of 0.35 which means the constructs were moderate in determining customer satisfaction. Overall, the research found that customer satisfaction was affected by the products quality features as the model shown 46.8 per cent (R =0.468) of the variance. Thus, customers were moderately satisfied by the cost, perceived quality, convenience, and compliance with these products (Wadi’ah, Murabahah, Mudarabah, and Ijarah).
format Thesis
qualification_name Master of Philosophy (M.Phil.)
qualification_level Master's degree
author Abdullahi Baba, Bashir
author_facet Abdullahi Baba, Bashir
author_sort Abdullahi Baba, Bashir
title The influence of Islamic banking products’ features on customer satisfaction in Nigeria
title_short The influence of Islamic banking products’ features on customer satisfaction in Nigeria
title_full The influence of Islamic banking products’ features on customer satisfaction in Nigeria
title_fullStr The influence of Islamic banking products’ features on customer satisfaction in Nigeria
title_full_unstemmed The influence of Islamic banking products’ features on customer satisfaction in Nigeria
title_sort influence of islamic banking products’ features on customer satisfaction in nigeria
granting_institution Universiti Tun Hussein Malaysia
granting_department Fakulti Pengurusan Teknologi dan Perniagaan
publishDate 2021
url http://eprints.uthm.edu.my/6488/1/24p%20BASHIR%20ABDULLAHI%20BABA.pdf
http://eprints.uthm.edu.my/6488/2/BASHIR%20ABDULLAHI%20BABA%20COPYRIGHT%20DECLARATION.pdf
http://eprints.uthm.edu.my/6488/3/BASHIR%20ABDULLAHI%20BABA%20WATERMARK.pdf
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