Developing critical success factors and key performance indicators in managing event program at Malaysian communications and multimedia commission (MCMC)

An increasing number of events in Malaysia government agency has demanded a creation well verse management of event within the agency. This research was designed to identify and evaluate the success criteria and success factor in managing event at MCMC event department. The application of mixed meth...

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Bibliographic Details
Main Author: Zainal Abidin, Mohd. Redzuan
Format: Thesis
Language:English
Published: 2022
Subjects:
Online Access:http://eprints.utm.my/id/eprint/102159/1/MohdRedzuanZainalAbidinMAHIBS2022.pdf.pdf
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