Destination attributes that attract international tourists to visit Pangkor Island

The purpose of this study is to identify Pangkor Island’s important destination attributes. This study also examine how and to what extent Pangkor Island’s important destination attributes impact on international tourists’ decision on choosing Pangkor Island as their destination. A model adapted fro...

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Main Author: Md. Shah, Khirun
Format: Thesis
Language:English
Published: 2011
Subjects:
Online Access:http://eprints.utm.my/id/eprint/16927/5/KhirunMdShahMFAB2011.pdf
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spelling my-utm-ep.169272018-05-27T03:24:01Z Destination attributes that attract international tourists to visit Pangkor Island 2011-05 Md. Shah, Khirun GV Recreation Leisure N Visual arts (General) For photography, see TR The purpose of this study is to identify Pangkor Island’s important destination attributes. This study also examine how and to what extent Pangkor Island’s important destination attributes impact on international tourists’ decision on choosing Pangkor Island as their destination. A model adapted from Nguyen Cong Tien (2008) and Lichen Zhou (2005) was established to express how these important attributes impact on the selection of destination, destination image variable and through the perceived satisfaction with important attributes, affect the intention of international tourists to revisit Pangkor Island in the future. Data was collected from 180 international tourists who travelled to Pangkor Island. The result of this empirical study identified 9 important attributes of Pangkor Island from the analysis of quantitative data using the statistical techniques. Eight of these nine important attributes and destination image of Pangkor Island were found significantly important to destination selection of international tourists. The results also show that, the eight Pangkor Island’s attributes revealed different importance levels in influencing tourists’ destination decision making, formation of Pangkor Island’s overall image, and the tourists’ satisfaction level with their trip to Pangkor Island. This study presents a clear picture of the destination attributes that attract international tourists to visit Pangkor Island. Some recommendations are proposed to the Pangkor Island authorities relating to tourism promoting programs of Pangkor Island. 2011-05 Thesis http://eprints.utm.my/id/eprint/16927/ http://eprints.utm.my/id/eprint/16927/5/KhirunMdShahMFAB2011.pdf application/pdf en public masters Universiti Teknologi Malaysia, Faculty of Built Environment Faculty of Built Environment
institution Universiti Teknologi Malaysia
collection UTM Institutional Repository
language English
topic GV Recreation Leisure
GV Recreation Leisure
spellingShingle GV Recreation Leisure
GV Recreation Leisure
Md. Shah, Khirun
Destination attributes that attract international tourists to visit Pangkor Island
description The purpose of this study is to identify Pangkor Island’s important destination attributes. This study also examine how and to what extent Pangkor Island’s important destination attributes impact on international tourists’ decision on choosing Pangkor Island as their destination. A model adapted from Nguyen Cong Tien (2008) and Lichen Zhou (2005) was established to express how these important attributes impact on the selection of destination, destination image variable and through the perceived satisfaction with important attributes, affect the intention of international tourists to revisit Pangkor Island in the future. Data was collected from 180 international tourists who travelled to Pangkor Island. The result of this empirical study identified 9 important attributes of Pangkor Island from the analysis of quantitative data using the statistical techniques. Eight of these nine important attributes and destination image of Pangkor Island were found significantly important to destination selection of international tourists. The results also show that, the eight Pangkor Island’s attributes revealed different importance levels in influencing tourists’ destination decision making, formation of Pangkor Island’s overall image, and the tourists’ satisfaction level with their trip to Pangkor Island. This study presents a clear picture of the destination attributes that attract international tourists to visit Pangkor Island. Some recommendations are proposed to the Pangkor Island authorities relating to tourism promoting programs of Pangkor Island.
format Thesis
qualification_level Master's degree
author Md. Shah, Khirun
author_facet Md. Shah, Khirun
author_sort Md. Shah, Khirun
title Destination attributes that attract international tourists to visit Pangkor Island
title_short Destination attributes that attract international tourists to visit Pangkor Island
title_full Destination attributes that attract international tourists to visit Pangkor Island
title_fullStr Destination attributes that attract international tourists to visit Pangkor Island
title_full_unstemmed Destination attributes that attract international tourists to visit Pangkor Island
title_sort destination attributes that attract international tourists to visit pangkor island
granting_institution Universiti Teknologi Malaysia, Faculty of Built Environment
granting_department Faculty of Built Environment
publishDate 2011
url http://eprints.utm.my/id/eprint/16927/5/KhirunMdShahMFAB2011.pdf
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