Factors affecting customer usage intention of internet banking services in Yemen
Despite the great deal of research that has been conducted in the technology adoption domain, there is still a need to empirically investigate factors that influence an individual’s intention to adopt a new technology. Literature review in this field shows that emotional dimensions (i.e., optimism,...
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Main Author: | Al-Ajam, Ali Saleh Ali |
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Format: | Thesis |
Language: | English |
Published: |
2013
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Subjects: | |
Online Access: | http://eprints.utm.my/id/eprint/38968/5/AliSalehAliAl-AjamPFPPSM2013.pdf |
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