VFR : the behaviour of 'balik kampung' traveller

Travel involving 'balik kampung' can have a range of purpose. For example, the travel might be to highlight an event such as festivals and wedding. Alternatively, it might be an extra bonus if added to a vacation in a popular destination. In addition, individual mobility has increased in M...

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主要作者: Kasim, Yaziz
格式: Thesis
語言:English
出版: 2007
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在線閱讀:http://eprints.utm.my/id/eprint/5982/1/YazizKasimMFAB2007.pdf
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spelling my-utm-ep.59822018-10-14T07:19:42Z VFR : the behaviour of 'balik kampung' traveller 2007-05 Kasim, Yaziz HE Transportation and Communications Travel involving 'balik kampung' can have a range of purpose. For example, the travel might be to highlight an event such as festivals and wedding. Alternatively, it might be an extra bonus if added to a vacation in a popular destination. In addition, individual mobility has increased in Malaysia, as car ownership has risen steadily, whilst incomes have generally risen steadily than the costs of running a car. However, little is known about Malaysia ‘balik kampung’ travellers, especially with regard to their travel behaviour. This study attempts to identify the behaviour of the ‘balik kampung’ traveller. To this point, all ‘balik kampung’ traveler have been based on the assumption of single-destination travel, i.e. when they leave home, they go directly to the destination and then return directly home. In many cases this assumption is incorrect. As shown in the study by Seaton and Tagg (1995), suggested that a trip to visit a friend or relative might be a combination of several trip types. Comparison of single and multi destination in terms of socio-demographic and trip characteristics is proposed to draw greater attention to the market’s importance in terms of its relative size and economic impact. This analysis should provide valuable information for several sectors of tourism including retailing, restaurants, car rental companies, and commercial accommodation. 2007-05 Thesis http://eprints.utm.my/id/eprint/5982/ http://eprints.utm.my/id/eprint/5982/1/YazizKasimMFAB2007.pdf application/pdf en public http://dms.library.utm.my:8080/vital/access/manager/Repository/vital:62165 masters Universiti Teknologi Malaysia, Faculty of Built Environment Faculty of Built Environment
institution Universiti Teknologi Malaysia
collection UTM Institutional Repository
language English
topic HE Transportation and Communications
spellingShingle HE Transportation and Communications
Kasim, Yaziz
VFR : the behaviour of 'balik kampung' traveller
description Travel involving 'balik kampung' can have a range of purpose. For example, the travel might be to highlight an event such as festivals and wedding. Alternatively, it might be an extra bonus if added to a vacation in a popular destination. In addition, individual mobility has increased in Malaysia, as car ownership has risen steadily, whilst incomes have generally risen steadily than the costs of running a car. However, little is known about Malaysia ‘balik kampung’ travellers, especially with regard to their travel behaviour. This study attempts to identify the behaviour of the ‘balik kampung’ traveller. To this point, all ‘balik kampung’ traveler have been based on the assumption of single-destination travel, i.e. when they leave home, they go directly to the destination and then return directly home. In many cases this assumption is incorrect. As shown in the study by Seaton and Tagg (1995), suggested that a trip to visit a friend or relative might be a combination of several trip types. Comparison of single and multi destination in terms of socio-demographic and trip characteristics is proposed to draw greater attention to the market’s importance in terms of its relative size and economic impact. This analysis should provide valuable information for several sectors of tourism including retailing, restaurants, car rental companies, and commercial accommodation.
format Thesis
qualification_level Master's degree
author Kasim, Yaziz
author_facet Kasim, Yaziz
author_sort Kasim, Yaziz
title VFR : the behaviour of 'balik kampung' traveller
title_short VFR : the behaviour of 'balik kampung' traveller
title_full VFR : the behaviour of 'balik kampung' traveller
title_fullStr VFR : the behaviour of 'balik kampung' traveller
title_full_unstemmed VFR : the behaviour of 'balik kampung' traveller
title_sort vfr : the behaviour of 'balik kampung' traveller
granting_institution Universiti Teknologi Malaysia, Faculty of Built Environment
granting_department Faculty of Built Environment
publishDate 2007
url http://eprints.utm.my/id/eprint/5982/1/YazizKasimMFAB2007.pdf
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