Tourist pereption towards Segamat as ecotourism destination

Ecotourism established because of the combination of environmental conservation and development. An ecotourism is one of tourism industry that is growing faster since years back then. This study is analyzing the tourist perception on Segamat as an ecotourism destination. (Beeton, 2006; Jamal and Str...

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Main Author:	Mohamad Sopian, Khairunn Najwa
Format:	Thesis
Language:	English
Published:	2017
Subjects:	H Social Sciences (General)
Online Access:	http://eprints.utm.my/id/eprint/92987/1/KhairunnNajwaMohamadMFABU2017.pdf
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id	my-utm-ep.92987
record_format	uketd_dc
spelling	my-utm-ep.929872021-11-07T06:00:12Z Tourist pereption towards Segamat as ecotourism destination 2017 Mohamad Sopian, Khairunn Najwa H Social Sciences (General) Ecotourism established because of the combination of environmental conservation and development. An ecotourism is one of tourism industry that is growing faster since years back then. This study is analyzing the tourist perception on Segamat as an ecotourism destination. (Beeton, 2006; Jamal and Stronza, 2009; Ryan, 2002), the relationship among perception of eco-tourism, interpretation needs and satisfaction from the perspective of visitors remained unclear. The objectives for this study are to identify the existing ecotourism product that has potential to be as world ecotourim destination, to identify tourist behavior towards ecotourism in Segamat and to analyze the tourist perception toward ecotourism in Segamat. Segamat district was chosen because there are a lot of ecotourism attractions and Segamat also has the USP of Endau Rompin National Park (Selai). Structured questionnaire form was being distributed to 146 respondents that represent the tourist population which was calculated using Yamane (1967) and the convenience sampling was used as the sampling technique. Descriptive analysis and content analysis were used to do the analysis and findings about the ecotourism in Segamat. At the end of this study, the tourist perception will produce to determine Segamat as an ecotourism destination. 2017 Thesis http://eprints.utm.my/id/eprint/92987/ http://eprints.utm.my/id/eprint/92987/1/KhairunnNajwaMohamadMFABU2017.pdf application/pdf en public http://dms.library.utm.my:8080/vital/access/manager/Repository/vital:137209 masters Universiti Teknologi Malaysia, Faculty of Built Environment & Surveying Faculty of Built Environment & Surveying
institution	Universiti Teknologi Malaysia
collection	UTM Institutional Repository
language	English
topic	H Social Sciences (General)
spellingShingle	H Social Sciences (General) Mohamad Sopian, Khairunn Najwa Tourist pereption towards Segamat as ecotourism destination
description	Ecotourism established because of the combination of environmental conservation and development. An ecotourism is one of tourism industry that is growing faster since years back then. This study is analyzing the tourist perception on Segamat as an ecotourism destination. (Beeton, 2006; Jamal and Stronza, 2009; Ryan, 2002), the relationship among perception of eco-tourism, interpretation needs and satisfaction from the perspective of visitors remained unclear. The objectives for this study are to identify the existing ecotourism product that has potential to be as world ecotourim destination, to identify tourist behavior towards ecotourism in Segamat and to analyze the tourist perception toward ecotourism in Segamat. Segamat district was chosen because there are a lot of ecotourism attractions and Segamat also has the USP of Endau Rompin National Park (Selai). Structured questionnaire form was being distributed to 146 respondents that represent the tourist population which was calculated using Yamane (1967) and the convenience sampling was used as the sampling technique. Descriptive analysis and content analysis were used to do the analysis and findings about the ecotourism in Segamat. At the end of this study, the tourist perception will produce to determine Segamat as an ecotourism destination.
format	Thesis
qualification_level	Master's degree
author	Mohamad Sopian, Khairunn Najwa
author_facet	Mohamad Sopian, Khairunn Najwa
author_sort	Mohamad Sopian, Khairunn Najwa
title	Tourist pereption towards Segamat as ecotourism destination
title_short	Tourist pereption towards Segamat as ecotourism destination
title_full	Tourist pereption towards Segamat as ecotourism destination
title_fullStr	Tourist pereption towards Segamat as ecotourism destination
title_full_unstemmed	Tourist pereption towards Segamat as ecotourism destination
title_sort	tourist pereption towards segamat as ecotourism destination
granting_institution	Universiti Teknologi Malaysia, Faculty of Built Environment & Surveying
granting_department	Faculty of Built Environment & Surveying
publishDate	2017
url	http://eprints.utm.my/id/eprint/92987/1/KhairunnNajwaMohamadMFABU2017.pdf
_version_	1747818620378939392

Tourist pereption towards Segamat as ecotourism destination

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