A study on tourist perceived image towards urban tourism based on "Day and Night"
Recently years, destination image is a key marketing tool that can have a powerful influence over tourists’ decisions about where to take vacation. This thesis aim to examine the perceived destination image of Xi’an during day and night, and exploring the image changing at the different tourism peri...
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| Format: | Thesis |
| Language: | English |
| Published: |
2020
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| Subjects: | |
| Online Access: | http://eprints.utm.my/id/eprint/96657/1/WangRenhuanMFABU2020.pdf.pdf |
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