Impact of COVID-19 pandemic on consumer buying behaviour
The purpose of this study is to provide a conceptual framework for examining the factors that lead impacts university students to engage in panic buying. The findings reveal 2 different panic buying behaviors among students which is stockpiling and impulsive buying. This is quantitative study where...
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| 主要作者: | |
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| 格式: | Thesis |
| 語言: | eng eng eng |
| 出版: |
2022
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| 主題: | |
| 在線閱讀: | https://etd.uum.edu.my/10066/1/depositpermission-not%20allow_s827889.pdf https://etd.uum.edu.my/10066/2/s827889_01.pdf https://etd.uum.edu.my/10066/3/s827889_02.pdf |
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