A heuristic evaluation checklist for mobile shopping applications

Studies on issues related to mobile shopping applications are numerous, however, there is inadequacy in implementing the heuristic evaluation approach to identifying and documenting definite kinds of issues as far as their classifications for mobile shopping applications. Recent studies have shown t...

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Main Author: Uzoma, Ihediohamma Raphael
Format: Thesis
Language:eng
eng
Published: 2022
Subjects:
Online Access:https://etd.uum.edu.my/10282/1/s824420_01.pdf
https://etd.uum.edu.my/10282/2/s824420_02.pdf
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spelling my-uum-etd.102822023-02-06T01:25:12Z A heuristic evaluation checklist for mobile shopping applications 2022 Uzoma, Ihediohamma Raphael Hashim, Nor Laily Che Ani, Zhamri Awang Had Salleh Graduate School of Arts & Sciences Awang Had Salleh Graduate School of Art & Sciences T58.5-58.64 Information technology Studies on issues related to mobile shopping applications are numerous, however, there is inadequacy in implementing the heuristic evaluation approach to identifying and documenting definite kinds of issues as far as their classifications for mobile shopping applications. Recent studies have shown that there is a deficiency of proper evaluation methods and suitable heuristics and subheuristics needed in recognizing mobile-specific usability issues since existing checklists are either web-centered or developed for general mobile applications such as social media mobile applications and utility mobile applications, and not for mobile shopping applications. These existing checklists are incapable of identifying usability issues of mobile shopping applications; hence, this study aims to address these issues by developing a heuristic evaluation checklist for mobile shopping applications. The strategy employed in the evaluation comprises four phases: identifying problems and objectives, heuristic identification, heuristic evaluation checklist development, and heuristic checklist evaluation. Twelve domain experts verified the proposed heuristic evaluation checklist and data collected was analysed using the Fuzzy Delphi Method. The study successfully identified suitable heuristics and subheuristics that made up the proposed heuristic evaluation checklist. Subsequently, a heuristic evaluation was conducted by six domain experts comprising usability experts, software and mobile application developers, as well as mobile shopping application designers, and the results confirm the effectiveness of the proposed heuristic evaluation checklist in identifying significant usability issues in Shopee mobile shopping applications. Through the heuristic evaluation checklist, usability experts and analysts can direct a dynamically exact evaluation of online shopping applications. In the same method, software and mobile application developers as well as mobile shopping designers can logically design a usable interface following a set of usability standards that will meet users' satisfaction. 2022 Thesis https://etd.uum.edu.my/10282/ https://etd.uum.edu.my/10282/1/s824420_01.pdf text eng 2025-05-31 staffonly https://etd.uum.edu.my/10282/2/s824420_02.pdf text eng public other masters Universiti Utara Malaysia
institution Universiti Utara Malaysia
collection UUM ETD
language eng
eng
advisor Hashim, Nor Laily
Che Ani, Zhamri
topic T58.5-58.64 Information technology
spellingShingle T58.5-58.64 Information technology
Uzoma, Ihediohamma Raphael
A heuristic evaluation checklist for mobile shopping applications
description Studies on issues related to mobile shopping applications are numerous, however, there is inadequacy in implementing the heuristic evaluation approach to identifying and documenting definite kinds of issues as far as their classifications for mobile shopping applications. Recent studies have shown that there is a deficiency of proper evaluation methods and suitable heuristics and subheuristics needed in recognizing mobile-specific usability issues since existing checklists are either web-centered or developed for general mobile applications such as social media mobile applications and utility mobile applications, and not for mobile shopping applications. These existing checklists are incapable of identifying usability issues of mobile shopping applications; hence, this study aims to address these issues by developing a heuristic evaluation checklist for mobile shopping applications. The strategy employed in the evaluation comprises four phases: identifying problems and objectives, heuristic identification, heuristic evaluation checklist development, and heuristic checklist evaluation. Twelve domain experts verified the proposed heuristic evaluation checklist and data collected was analysed using the Fuzzy Delphi Method. The study successfully identified suitable heuristics and subheuristics that made up the proposed heuristic evaluation checklist. Subsequently, a heuristic evaluation was conducted by six domain experts comprising usability experts, software and mobile application developers, as well as mobile shopping application designers, and the results confirm the effectiveness of the proposed heuristic evaluation checklist in identifying significant usability issues in Shopee mobile shopping applications. Through the heuristic evaluation checklist, usability experts and analysts can direct a dynamically exact evaluation of online shopping applications. In the same method, software and mobile application developers as well as mobile shopping designers can logically design a usable interface following a set of usability standards that will meet users' satisfaction.
format Thesis
qualification_name other
qualification_level Master's degree
author Uzoma, Ihediohamma Raphael
author_facet Uzoma, Ihediohamma Raphael
author_sort Uzoma, Ihediohamma Raphael
title A heuristic evaluation checklist for mobile shopping applications
title_short A heuristic evaluation checklist for mobile shopping applications
title_full A heuristic evaluation checklist for mobile shopping applications
title_fullStr A heuristic evaluation checklist for mobile shopping applications
title_full_unstemmed A heuristic evaluation checklist for mobile shopping applications
title_sort heuristic evaluation checklist for mobile shopping applications
granting_institution Universiti Utara Malaysia
granting_department Awang Had Salleh Graduate School of Arts & Sciences
publishDate 2022
url https://etd.uum.edu.my/10282/1/s824420_01.pdf
https://etd.uum.edu.my/10282/2/s824420_02.pdf
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