Factors influencing the adoption of digital technology among working millennials

Industrial revolution 4.0 (IR 4.0), has gained high attention in Malaysia and become a national agenda. IR 4.0 which emphasize on the digital technology, helps business sector to increase customer satisfaction, enhance creativity and innovation, create high-level performance and sustain business com...

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Main Author:	Hefvihervina Rohayu, Hariyanto
Format:	Thesis
Language:	eng eng
Published:	2022
Subjects:	T58.5-58.64 Information technology
Online Access:	https://etd.uum.edu.my/10437/1/grant%20the%20permission_s826406.pdf https://etd.uum.edu.my/10437/2/s826406_01.pdf
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id	my-uum-etd.10437
record_format	uketd_dc
spelling	my-uum-etd.104372023-03-29T01:22:04Z Factors influencing the adoption of digital technology among working millennials 2022 Hefvihervina Rohayu, Hariyanto Adnan, Zurina School of Business Management School of Business Management T58.5-58.64 Information technology Industrial revolution 4.0 (IR 4.0), has gained high attention in Malaysia and become a national agenda. IR 4.0 which emphasize on the digital technology, helps business sector to increase customer satisfaction, enhance creativity and innovation, create high-level performance and sustain business competitiveness. Despite its growing importance, there are individuals who are still sceptical to adopt technology. Given that millennials are the largest generational cohort in the current employment, understanding the factors that may contribute to technology adoption among this generational cohort is crucial. Thus, this study aims to examine a relationship between organization support, social support and individual innovativeness; and technology adoption. Convenient sampling method was used. Three hundred and nine working millennials in Kuala Lumpur have participated in this study. Multiple Regression Analysis was used to examine the patterns of relationship among the variables and to empirically test the hypothesis. The result shows that only social support and individual innovative has a positive significant relationship with digital technology adoption. Whereas, organization support has shown insignificant relationship with digital technology adoption. Based on the findings of the study, it indicates that managers should consider social support and individual innovativeness if they were to enhancing the adoption of digital technology among working millennials in Kuala Lumpur. 2022 Thesis https://etd.uum.edu.my/10437/ https://etd.uum.edu.my/10437/1/grant%20the%20permission_s826406.pdf text eng staffonly https://etd.uum.edu.my/10437/2/s826406_01.pdf text eng public other masters Universiti Utara Malaysia
institution	Universiti Utara Malaysia
collection	UUM ETD
language	eng eng
advisor	Adnan, Zurina
topic	T58.5-58.64 Information technology
spellingShingle	T58.5-58.64 Information technology Hefvihervina Rohayu, Hariyanto Factors influencing the adoption of digital technology among working millennials
description	Industrial revolution 4.0 (IR 4.0), has gained high attention in Malaysia and become a national agenda. IR 4.0 which emphasize on the digital technology, helps business sector to increase customer satisfaction, enhance creativity and innovation, create high-level performance and sustain business competitiveness. Despite its growing importance, there are individuals who are still sceptical to adopt technology. Given that millennials are the largest generational cohort in the current employment, understanding the factors that may contribute to technology adoption among this generational cohort is crucial. Thus, this study aims to examine a relationship between organization support, social support and individual innovativeness; and technology adoption. Convenient sampling method was used. Three hundred and nine working millennials in Kuala Lumpur have participated in this study. Multiple Regression Analysis was used to examine the patterns of relationship among the variables and to empirically test the hypothesis. The result shows that only social support and individual innovative has a positive significant relationship with digital technology adoption. Whereas, organization support has shown insignificant relationship with digital technology adoption. Based on the findings of the study, it indicates that managers should consider social support and individual innovativeness if they were to enhancing the adoption of digital technology among working millennials in Kuala Lumpur.
format	Thesis
qualification_name	other
qualification_level	Master's degree
author	Hefvihervina Rohayu, Hariyanto
author_facet	Hefvihervina Rohayu, Hariyanto
author_sort	Hefvihervina Rohayu, Hariyanto
title	Factors influencing the adoption of digital technology among working millennials
title_short	Factors influencing the adoption of digital technology among working millennials
title_full	Factors influencing the adoption of digital technology among working millennials
title_fullStr	Factors influencing the adoption of digital technology among working millennials
title_full_unstemmed	Factors influencing the adoption of digital technology among working millennials
title_sort	factors influencing the adoption of digital technology among working millennials
granting_institution	Universiti Utara Malaysia
granting_department	School of Business Management
publishDate	2022
url	https://etd.uum.edu.my/10437/1/grant%20the%20permission_s826406.pdf https://etd.uum.edu.my/10437/2/s826406_01.pdf
_version_	1776103816711634944

Factors influencing the adoption of digital technology among working millennials

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