Strategic orientation and performance of small medium enterprises: The moderating role of entrepreneurial networking

The main objective of this research is to examine the moderating role of entrepreneurial networking on the relationship between strategic orientation and performance of small and medium enterprises in the leather sector. Strategic orientation in the current research is composed of entrepreneurial or...

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Main Author:	Asif, Muhammad Uzair
Format:	Thesis
Language:	eng eng eng
Published:	2022
Subjects:	HB615-715 Entrepreneurship Risk and uncertainty Property HD60 Small Business.
Online Access:	https://etd.uum.edu.my/10655/1/permission%20to%20deposit-not%20allow-s827648.pdf https://etd.uum.edu.my/10655/2/s827648_01.pdf https://etd.uum.edu.my/10655/3/s827648_02.pdf
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id	my-uum-etd.10655
record_format	uketd_dc
spelling	my-uum-etd.106552023-10-09T00:52:58Z Strategic orientation and performance of small medium enterprises: The moderating role of entrepreneurial networking 2022 Asif, Muhammad Uzair Abu Bakar, Lily Julienti College of Business (COB) College of Business HB615-715 Entrepreneurship. Risk and uncertainty. Property HD60 Small Business. The main objective of this research is to examine the moderating role of entrepreneurial networking on the relationship between strategic orientation and performance of small and medium enterprises in the leather sector. Strategic orientation in the current research is composed of entrepreneurial orientation, market orientation, and learning orientation. Due to declining growth rate of leather sector small and medium enterprises, the data has been collected from small and medium enterprises operating in the leather sector Sialkot and Karachi Pakistan, using a cross-sectional study design. The study adopted systematic sampling and collected data from 374 respondents using questionnaires. The data was collected using the personally administered method and other social media like WhatsApp, Email, SMS, etc. In order to analyze the proposed framework and hypothesis, Partial Least Squares Structural Equation Modeling was used. The findings revealed a strong relationship between entrepreneurial orientation, market orientation, learning orientation, and performance of small and medium enterprises in the leather sector of Sialkot and Karachi Pakistan. Likewise, entrepreneurial networking has a significant moderating effect over the relationship between entrepreneurial orientation, market orientation, learning orientation, and the performance of small and medium enterprises. The findings strengthen the proposition of Resource Based View with the support of Resource Dependency Theory and identified that along with internal resources, outside resources that are achieved from entrepreneurial networks are compulsory for achieving success. The results of this study provide important insights to owners and managers, policymakers, and researchers to further understand the effects of entrepreneurial orientation, market orientation, learning orientation over the performance. Lastly, limitations of the current study and avenues for further research are discussed. 2022 Thesis https://etd.uum.edu.my/10655/ https://etd.uum.edu.my/10655/1/permission%20to%20deposit-not%20allow-s827648.pdf text eng staffonly https://etd.uum.edu.my/10655/2/s827648_01.pdf text eng staffonly https://etd.uum.edu.my/10655/3/s827648_02.pdf text eng staffonly other masters Universiti Utara Malaysia
institution	Universiti Utara Malaysia
collection	UUM ETD
language	eng eng eng
advisor	Abu Bakar, Lily Julienti
topic	HB615-715 Entrepreneurship Risk and uncertainty Property HD60 Small Business.
spellingShingle	HB615-715 Entrepreneurship Risk and uncertainty Property HD60 Small Business. Asif, Muhammad Uzair Strategic orientation and performance of small medium enterprises: The moderating role of entrepreneurial networking
description	The main objective of this research is to examine the moderating role of entrepreneurial networking on the relationship between strategic orientation and performance of small and medium enterprises in the leather sector. Strategic orientation in the current research is composed of entrepreneurial orientation, market orientation, and learning orientation. Due to declining growth rate of leather sector small and medium enterprises, the data has been collected from small and medium enterprises operating in the leather sector Sialkot and Karachi Pakistan, using a cross-sectional study design. The study adopted systematic sampling and collected data from 374 respondents using questionnaires. The data was collected using the personally administered method and other social media like WhatsApp, Email, SMS, etc. In order to analyze the proposed framework and hypothesis, Partial Least Squares Structural Equation Modeling was used. The findings revealed a strong relationship between entrepreneurial orientation, market orientation, learning orientation, and performance of small and medium enterprises in the leather sector of Sialkot and Karachi Pakistan. Likewise, entrepreneurial networking has a significant moderating effect over the relationship between entrepreneurial orientation, market orientation, learning orientation, and the performance of small and medium enterprises. The findings strengthen the proposition of Resource Based View with the support of Resource Dependency Theory and identified that along with internal resources, outside resources that are achieved from entrepreneurial networks are compulsory for achieving success. The results of this study provide important insights to owners and managers, policymakers, and researchers to further understand the effects of entrepreneurial orientation, market orientation, learning orientation over the performance. Lastly, limitations of the current study and avenues for further research are discussed.
format	Thesis
qualification_name	other
qualification_level	Master's degree
author	Asif, Muhammad Uzair
author_facet	Asif, Muhammad Uzair
author_sort	Asif, Muhammad Uzair
title	Strategic orientation and performance of small medium enterprises: The moderating role of entrepreneurial networking
title_short	Strategic orientation and performance of small medium enterprises: The moderating role of entrepreneurial networking
title_full	Strategic orientation and performance of small medium enterprises: The moderating role of entrepreneurial networking
title_fullStr	Strategic orientation and performance of small medium enterprises: The moderating role of entrepreneurial networking
title_full_unstemmed	Strategic orientation and performance of small medium enterprises: The moderating role of entrepreneurial networking
title_sort	strategic orientation and performance of small medium enterprises: the moderating role of entrepreneurial networking
granting_institution	Universiti Utara Malaysia
granting_department	College of Business (COB)
publishDate	2022
url	https://etd.uum.edu.my/10655/1/permission%20to%20deposit-not%20allow-s827648.pdf https://etd.uum.edu.my/10655/2/s827648_01.pdf https://etd.uum.edu.my/10655/3/s827648_02.pdf
_version_	1783729395273302016

Strategic orientation and performance of small medium enterprises: The moderating role of entrepreneurial networking

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