Sokongan francaisor, kompetensi pengurusan, teknologi maklumat dan komunikasi, kepercayaan dan prestasi francaisi di Malaysia

Franchising is one of the keys to worldwide entrepreneurial growth strategy. However, the system faces challenges in sustaining performance, especially for newly established brands. After several years of operation, too many registered franchises have become inactive in Malaysia. This scenario is du...

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Main Author:	Siti Nur Aisyah, Alias
Format:	Thesis
Language:	eng eng
Published:	2022
Subjects:	HB Economic Theory
Online Access:	https://etd.uum.edu.my/10689/1/grant%20the%20permission_s900519.pdf https://etd.uum.edu.my/10689/2/s900519_01.pdf
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id	my-uum-etd.10689
record_format	uketd_dc
spelling	my-uum-etd.106892023-10-16T06:12:39Z Sokongan francaisor, kompetensi pengurusan, teknologi maklumat dan komunikasi, kepercayaan dan prestasi francaisi di Malaysia 2022 Siti Nur Aisyah, Alias Bakar, Muhammad Shukri Mustapa, Azrain Nasyirah School of Business Management School of Business Management HB Economic Theory HD Industries. Land use. Labor. Franchising is one of the keys to worldwide entrepreneurial growth strategy. However, the system faces challenges in sustaining performance, especially for newly established brands. After several years of operation, too many registered franchises have become inactive in Malaysia. This scenario is due to the franchisee’s failure to meet the franchisor’s performance standards. Hence, this research aims to identify factors that influence the performance of franchisees in Malaysia. To achieve the objective, a conceptual model based on the Resource-Based View Theory and the Social Exchange Theory was proposed to explain frthe relationships between variables in this research. A total of 250 questionnaires were distributed by mail to franchisees in Malaysia. There were only 97 usable responses obtained and used for data analysis. The data were analysed using a combination of descriptive and inferential statistics using Statistical Package for Social Science (SPSS) and Partial Least Squares (PLS) or SmartPLS3. The results reveal that seven hypotheses are significant, which supports the findings. The findings show significant relationships between managerial competencies, trust, franchisor support and franchisee performance. However, the benefits of information and communication technology, as well as franchisee performance, were not significant. Additionally, this study found a significant relationship between managerial competence, benefits of information and communication technology, and franchisor support, but not the relationship between trust and franchisor support. The results also show that franchisor support mediates the relationship between managerial competencies and information and communication technology benefits with franchisee performance, but not on the relationship between trust and franchisees’ performance. Finally, this research also discusses the contributions, limitations and suggestions for future research related to the factors that influence the franchisees’ performance in Malaysia 2022 Thesis https://etd.uum.edu.my/10689/ https://etd.uum.edu.my/10689/1/grant%20the%20permission_s900519.pdf text eng staffonly https://etd.uum.edu.my/10689/2/s900519_01.pdf text eng public other doctoral Universiti Utara Malaysia
institution	Universiti Utara Malaysia
collection	UUM ETD
language	eng eng
advisor	Bakar, Muhammad Shukri Mustapa, Azrain Nasyirah
topic	HB Economic Theory HB Economic Theory
spellingShingle	HB Economic Theory HB Economic Theory Siti Nur Aisyah, Alias Sokongan francaisor, kompetensi pengurusan, teknologi maklumat dan komunikasi, kepercayaan dan prestasi francaisi di Malaysia
description	Franchising is one of the keys to worldwide entrepreneurial growth strategy. However, the system faces challenges in sustaining performance, especially for newly established brands. After several years of operation, too many registered franchises have become inactive in Malaysia. This scenario is due to the franchisee’s failure to meet the franchisor’s performance standards. Hence, this research aims to identify factors that influence the performance of franchisees in Malaysia. To achieve the objective, a conceptual model based on the Resource-Based View Theory and the Social Exchange Theory was proposed to explain frthe relationships between variables in this research. A total of 250 questionnaires were distributed by mail to franchisees in Malaysia. There were only 97 usable responses obtained and used for data analysis. The data were analysed using a combination of descriptive and inferential statistics using Statistical Package for Social Science (SPSS) and Partial Least Squares (PLS) or SmartPLS3. The results reveal that seven hypotheses are significant, which supports the findings. The findings show significant relationships between managerial competencies, trust, franchisor support and franchisee performance. However, the benefits of information and communication technology, as well as franchisee performance, were not significant. Additionally, this study found a significant relationship between managerial competence, benefits of information and communication technology, and franchisor support, but not the relationship between trust and franchisor support. The results also show that franchisor support mediates the relationship between managerial competencies and information and communication technology benefits with franchisee performance, but not on the relationship between trust and franchisees’ performance. Finally, this research also discusses the contributions, limitations and suggestions for future research related to the factors that influence the franchisees’ performance in Malaysia
format	Thesis
qualification_name	other
qualification_level	Doctorate
author	Siti Nur Aisyah, Alias
author_facet	Siti Nur Aisyah, Alias
author_sort	Siti Nur Aisyah, Alias
title	Sokongan francaisor, kompetensi pengurusan, teknologi maklumat dan komunikasi, kepercayaan dan prestasi francaisi di Malaysia
title_short	Sokongan francaisor, kompetensi pengurusan, teknologi maklumat dan komunikasi, kepercayaan dan prestasi francaisi di Malaysia
title_full	Sokongan francaisor, kompetensi pengurusan, teknologi maklumat dan komunikasi, kepercayaan dan prestasi francaisi di Malaysia
title_fullStr	Sokongan francaisor, kompetensi pengurusan, teknologi maklumat dan komunikasi, kepercayaan dan prestasi francaisi di Malaysia
title_full_unstemmed	Sokongan francaisor, kompetensi pengurusan, teknologi maklumat dan komunikasi, kepercayaan dan prestasi francaisi di Malaysia
title_sort	sokongan francaisor, kompetensi pengurusan, teknologi maklumat dan komunikasi, kepercayaan dan prestasi francaisi di malaysia
granting_institution	Universiti Utara Malaysia
granting_department	School of Business Management
publishDate	2022
url	https://etd.uum.edu.my/10689/1/grant%20the%20permission_s900519.pdf https://etd.uum.edu.my/10689/2/s900519_01.pdf
_version_	1783729404331950080

Sokongan francaisor, kompetensi pengurusan, teknologi maklumat dan komunikasi, kepercayaan dan prestasi francaisi di Malaysia

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