Attitudes, peer pressure and exposure toward action movies contribute to the risky motorcyclists’ behaviour

Traffic accidents are a worldwide tragedy with an ever-rising trend. The main intention of this paper is to examine the relationship between the attitude of the rider, peer pressure and exposure towards action movies with risky motorcyclists’ behaviour. Researchers can see the trend of fatalities an...

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Main Author: Othman, Nur Ain Amalia
Format: Thesis
Language:eng
eng
Published: 2023
Subjects:
Online Access:https://etd.uum.edu.my/10761/1/permission%20to%20use-ALLOWED.pdf
https://etd.uum.edu.my/10761/2/s828529_01.pdf
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spelling my-uum-etd.107612023-11-29T01:13:06Z Attitudes, peer pressure and exposure toward action movies contribute to the risky motorcyclists’ behaviour 2023 Othman, Nur Ain Amalia Harith, Siti Hawa School of Business Management School Of Business Management HD61 Risk Management Traffic accidents are a worldwide tragedy with an ever-rising trend. The main intention of this paper is to examine the relationship between the attitude of the rider, peer pressure and exposure towards action movies with risky motorcyclists’ behaviour. Researchers can see the trend of fatalities and injuries due to traffic accidents is increasing day by day. In 2022 itself, there were a sum of 545,588 traffic accidents reported and a total of 6,080 deaths. An average of 1,494 accidents per day or an accident per minute in Malaysia. Previous research has primarily relied on cross-sectional data and thus focused on several groups of respondents, such as young motorcyclists. This study focused on all the types of motorcyclists. A total of 166 respondents were collected from a questionnaire that was randomly distributed. Data was analyzed using SPSS software using correlation and multiple regression methods to identify the relationship between the variables. From the findings, researchers can conclude that the attitude of the rider and peer pressure have a significant association with risky motorcyclists’ behaviour, whereas exposure toward action movies does not show significant relationships with the risky motorcyclists’ behaviour. Therefore, this study will help optimize the work of authorities by systematically identifying the causes of risky motorcyclists’ behaviour and developing relevant ideas to address this issue. 2023 Thesis https://etd.uum.edu.my/10761/ https://etd.uum.edu.my/10761/1/permission%20to%20use-ALLOWED.pdf text eng staffonly https://etd.uum.edu.my/10761/2/s828529_01.pdf text eng public other masters Universiti Utara Malaysia
institution Universiti Utara Malaysia
collection UUM ETD
language eng
eng
advisor Harith, Siti Hawa
topic HD61 Risk Management
spellingShingle HD61 Risk Management
Othman, Nur Ain Amalia
Attitudes, peer pressure and exposure toward action movies contribute to the risky motorcyclists’ behaviour
description Traffic accidents are a worldwide tragedy with an ever-rising trend. The main intention of this paper is to examine the relationship between the attitude of the rider, peer pressure and exposure towards action movies with risky motorcyclists’ behaviour. Researchers can see the trend of fatalities and injuries due to traffic accidents is increasing day by day. In 2022 itself, there were a sum of 545,588 traffic accidents reported and a total of 6,080 deaths. An average of 1,494 accidents per day or an accident per minute in Malaysia. Previous research has primarily relied on cross-sectional data and thus focused on several groups of respondents, such as young motorcyclists. This study focused on all the types of motorcyclists. A total of 166 respondents were collected from a questionnaire that was randomly distributed. Data was analyzed using SPSS software using correlation and multiple regression methods to identify the relationship between the variables. From the findings, researchers can conclude that the attitude of the rider and peer pressure have a significant association with risky motorcyclists’ behaviour, whereas exposure toward action movies does not show significant relationships with the risky motorcyclists’ behaviour. Therefore, this study will help optimize the work of authorities by systematically identifying the causes of risky motorcyclists’ behaviour and developing relevant ideas to address this issue.
format Thesis
qualification_name other
qualification_level Master's degree
author Othman, Nur Ain Amalia
author_facet Othman, Nur Ain Amalia
author_sort Othman, Nur Ain Amalia
title Attitudes, peer pressure and exposure toward action movies contribute to the risky motorcyclists’ behaviour
title_short Attitudes, peer pressure and exposure toward action movies contribute to the risky motorcyclists’ behaviour
title_full Attitudes, peer pressure and exposure toward action movies contribute to the risky motorcyclists’ behaviour
title_fullStr Attitudes, peer pressure and exposure toward action movies contribute to the risky motorcyclists’ behaviour
title_full_unstemmed Attitudes, peer pressure and exposure toward action movies contribute to the risky motorcyclists’ behaviour
title_sort attitudes, peer pressure and exposure toward action movies contribute to the risky motorcyclists’ behaviour
granting_institution Universiti Utara Malaysia
granting_department School of Business Management
publishDate 2023
url https://etd.uum.edu.my/10761/1/permission%20to%20use-ALLOWED.pdf
https://etd.uum.edu.my/10761/2/s828529_01.pdf
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