Millennials perception and participation in the game of golf in Malaysia
The game of golf shows tourism and sports industry can generate income and promote sustainable development that bridge cultural, ethnic, and national divides. However, the lack of participation among Malaysian millennials is alarming since they are expected to replace the current consumer base. Ther...
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| Format: | Thesis |
| Language: | eng eng |
| Published: |
2023
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| Subjects: | |
| Online Access: | https://etd.uum.edu.my/11054/1/Depositpermission_s826392.pdf https://etd.uum.edu.my/11054/2/s826392_01.pdf |
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