Takaful Ikhlas: Persepsi Ejen terhadap Kualiti Perkhidmatan
Goal of this study is to get understanding on perception of the Takaful Ikhlas agent towards service quality of the company, supply of the product and premium price that Takaful Ikhlas offer to the customer. The problem statement that involve in this study are insurance customer judicious to evalua...
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| 語言: | eng eng |
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2009
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| 在線閱讀: | https://etd.uum.edu.my/2083/1/Ismadi_Ishak.pdf https://etd.uum.edu.my/2083/2/1.Ismadi_Ishak.pdf |
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my-uum-etd.20832013-07-24T12:14:19Z Takaful Ikhlas: Persepsi Ejen terhadap Kualiti Perkhidmatan 2009 Ismadi, Ishak Abu Bakar, Azizi College of Business (COB) College of Business HG Finance Goal of this study is to get understanding on perception of the Takaful Ikhlas agent towards service quality of the company, supply of the product and premium price that Takaful Ikhlas offer to the customer. The problem statement that involve in this study are insurance customer judicious to evaluate variety of the insurance product, service quality and premium price of the takaful product. The objective of this study is to determine whether this perception of agent towards service quality, product and premium price that company offer is positive. This research involved 110 takaful agents around Kuala Lumpur and Selangor area. A set of questionnaire was use to collect the data and was analyzed using statistic descriptive frequency and percentage), T-test, one way variance ANOVA, Pearson Correlation and reliability test. The finding shows that there is positive connection between all perception towards service quality, product and premium price. The finding of this study usable for Takaful Ikhlas Sdn. Bhd. to plan their future strategy. 2009 Thesis https://etd.uum.edu.my/2083/ https://etd.uum.edu.my/2083/1/Ismadi_Ishak.pdf application/pdf eng validuser https://etd.uum.edu.my/2083/2/1.Ismadi_Ishak.pdf application/pdf eng public masters masters Universiti Utara Malaysia |
| institution |
Universiti Utara Malaysia |
| collection |
UUM ETD |
| language |
eng eng |
| advisor |
Abu Bakar, Azizi |
| topic |
HG Finance |
| spellingShingle |
HG Finance Ismadi, Ishak Takaful Ikhlas: Persepsi Ejen terhadap Kualiti Perkhidmatan |
| description |
Goal of this study is to get understanding on perception of the Takaful Ikhlas agent towards service quality of the company, supply of the product and premium price that
Takaful Ikhlas offer to the customer. The problem statement that involve in this study are insurance customer judicious to evaluate variety of the insurance product, service quality and premium price of the takaful product. The objective of this study is to determine whether this perception of agent towards service quality, product and premium price that company offer is positive. This research involved 110 takaful agents around Kuala Lumpur and Selangor area. A set of questionnaire was use to collect the data and was analyzed using statistic descriptive frequency and percentage), T-test, one way variance ANOVA, Pearson Correlation and reliability test. The finding shows that there is positive connection between all perception towards service quality, product and premium price. The finding of this study usable for Takaful Ikhlas Sdn. Bhd. to plan their future strategy. |
| format |
Thesis |
| qualification_name |
masters |
| qualification_level |
Master's degree |
| author |
Ismadi, Ishak |
| author_facet |
Ismadi, Ishak |
| author_sort |
Ismadi, Ishak |
| title |
Takaful Ikhlas: Persepsi Ejen terhadap Kualiti Perkhidmatan |
| title_short |
Takaful Ikhlas: Persepsi Ejen terhadap Kualiti Perkhidmatan |
| title_full |
Takaful Ikhlas: Persepsi Ejen terhadap Kualiti Perkhidmatan |
| title_fullStr |
Takaful Ikhlas: Persepsi Ejen terhadap Kualiti Perkhidmatan |
| title_full_unstemmed |
Takaful Ikhlas: Persepsi Ejen terhadap Kualiti Perkhidmatan |
| title_sort |
takaful ikhlas: persepsi ejen terhadap kualiti perkhidmatan |
| granting_institution |
Universiti Utara Malaysia |
| granting_department |
College of Business (COB) |
| publishDate |
2009 |
| url |
https://etd.uum.edu.my/2083/1/Ismadi_Ishak.pdf https://etd.uum.edu.my/2083/2/1.Ismadi_Ishak.pdf |
| _version_ |
1747827260658810880 |