Determinants that Influence Intention to Share Information on Blogs

This study examines factors that influence the intention to share knowledge through blog among Intel's users. The study was a cross sectional study where respondents' perception was measured at one point in time. 118 respondents participated in this study. In this study, three factors wer...

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主要作者: Koh, Boon Siew
格式: Thesis
語言:eng
eng
出版: 2011
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在線閱讀:https://etd.uum.edu.my/2601/1/Koh_Boon_Siew.pdf
https://etd.uum.edu.my/2601/2/1.Koh_Boon_Siew.pdf
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spelling my-uum-etd.26012016-04-19T01:28:01Z Determinants that Influence Intention to Share Information on Blogs 2011 Koh, Boon Siew Othman, Siti Zubaidah Othman Yeop Abdullah Graduate School of Business Othman Yeop Abdullah Graduate School of Business TK5101-6720 Telecommunication This study examines factors that influence the intention to share knowledge through blog among Intel's users. The study was a cross sectional study where respondents' perception was measured at one point in time. 118 respondents participated in this study. In this study, three factors were tested to understand the intention to share knowledge among bloggers at Intel. Correlation analyses were conducted to test the relationship between organizational factors, individual factors and technology factors and intention to share knowledge through blog, whereas descriptive analysis was conducted to analyze demographic characteristics of participants. To test which factor has the significant contribution towards intention to share knowledge through blog, regression analysis was conducted. The results show that there was an association between all the three factors (organizational, individual and technology) and intention to share knowledge through blog. Though all the three factors indicate significant positive relationship with intention to share information through blog, individual factor makes the strongest contribution to explain the intention to share knowledge through blog. 2011 Thesis https://etd.uum.edu.my/2601/ https://etd.uum.edu.my/2601/1/Koh_Boon_Siew.pdf application/pdf eng validuser https://etd.uum.edu.my/2601/2/1.Koh_Boon_Siew.pdf application/pdf eng public masters masters Universiti Utara Malaysia
institution Universiti Utara Malaysia
collection UUM ETD
language eng
eng
advisor Othman, Siti Zubaidah
topic TK5101-6720 Telecommunication
spellingShingle TK5101-6720 Telecommunication
Koh, Boon Siew
Determinants that Influence Intention to Share Information on Blogs
description This study examines factors that influence the intention to share knowledge through blog among Intel's users. The study was a cross sectional study where respondents' perception was measured at one point in time. 118 respondents participated in this study. In this study, three factors were tested to understand the intention to share knowledge among bloggers at Intel. Correlation analyses were conducted to test the relationship between organizational factors, individual factors and technology factors and intention to share knowledge through blog, whereas descriptive analysis was conducted to analyze demographic characteristics of participants. To test which factor has the significant contribution towards intention to share knowledge through blog, regression analysis was conducted. The results show that there was an association between all the three factors (organizational, individual and technology) and intention to share knowledge through blog. Though all the three factors indicate significant positive relationship with intention to share information through blog, individual factor makes the strongest contribution to explain the intention to share knowledge through blog.
format Thesis
qualification_name masters
qualification_level Master's degree
author Koh, Boon Siew
author_facet Koh, Boon Siew
author_sort Koh, Boon Siew
title Determinants that Influence Intention to Share Information on Blogs
title_short Determinants that Influence Intention to Share Information on Blogs
title_full Determinants that Influence Intention to Share Information on Blogs
title_fullStr Determinants that Influence Intention to Share Information on Blogs
title_full_unstemmed Determinants that Influence Intention to Share Information on Blogs
title_sort determinants that influence intention to share information on blogs
granting_institution Universiti Utara Malaysia
granting_department Othman Yeop Abdullah Graduate School of Business
publishDate 2011
url https://etd.uum.edu.my/2601/1/Koh_Boon_Siew.pdf
https://etd.uum.edu.my/2601/2/1.Koh_Boon_Siew.pdf
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