Determinants that Influence Intention to Share Information on Blogs
This study examines factors that influence the intention to share knowledge through blog among Intel's users. The study was a cross sectional study where respondents' perception was measured at one point in time. 118 respondents participated in this study. In this study, three factors wer...
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my-uum-etd.26012016-04-19T01:28:01Z Determinants that Influence Intention to Share Information on Blogs 2011 Koh, Boon Siew Othman, Siti Zubaidah Othman Yeop Abdullah Graduate School of Business Othman Yeop Abdullah Graduate School of Business TK5101-6720 Telecommunication This study examines factors that influence the intention to share knowledge through blog among Intel's users. The study was a cross sectional study where respondents' perception was measured at one point in time. 118 respondents participated in this study. In this study, three factors were tested to understand the intention to share knowledge among bloggers at Intel. Correlation analyses were conducted to test the relationship between organizational factors, individual factors and technology factors and intention to share knowledge through blog, whereas descriptive analysis was conducted to analyze demographic characteristics of participants. To test which factor has the significant contribution towards intention to share knowledge through blog, regression analysis was conducted. The results show that there was an association between all the three factors (organizational, individual and technology) and intention to share knowledge through blog. Though all the three factors indicate significant positive relationship with intention to share information through blog, individual factor makes the strongest contribution to explain the intention to share knowledge through blog. 2011 Thesis https://etd.uum.edu.my/2601/ https://etd.uum.edu.my/2601/1/Koh_Boon_Siew.pdf application/pdf eng validuser https://etd.uum.edu.my/2601/2/1.Koh_Boon_Siew.pdf application/pdf eng public masters masters Universiti Utara Malaysia |
institution |
Universiti Utara Malaysia |
collection |
UUM ETD |
language |
eng eng |
advisor |
Othman, Siti Zubaidah |
topic |
TK5101-6720 Telecommunication |
spellingShingle |
TK5101-6720 Telecommunication Koh, Boon Siew Determinants that Influence Intention to Share Information on Blogs |
description |
This study examines factors that influence the intention to share knowledge through blog among Intel's users. The study was a cross sectional study where respondents' perception
was measured at one point in time. 118 respondents participated in this study. In this study, three factors were tested to understand the intention to share knowledge among bloggers at Intel. Correlation analyses were conducted to test the relationship between organizational factors, individual factors and technology factors and intention to share knowledge through blog, whereas descriptive analysis was conducted to analyze demographic characteristics of participants. To test which factor has the significant contribution towards intention to share
knowledge through blog, regression analysis was conducted. The results show that there was an association between all the three factors (organizational, individual and technology) and intention to share knowledge through blog. Though all the three factors indicate significant positive relationship with intention to share information through blog, individual factor makes the strongest contribution to explain the intention to share knowledge through blog. |
format |
Thesis |
qualification_name |
masters |
qualification_level |
Master's degree |
author |
Koh, Boon Siew |
author_facet |
Koh, Boon Siew |
author_sort |
Koh, Boon Siew |
title |
Determinants that Influence Intention to Share Information on Blogs |
title_short |
Determinants that Influence Intention to Share Information on Blogs |
title_full |
Determinants that Influence Intention to Share Information on Blogs |
title_fullStr |
Determinants that Influence Intention to Share Information on Blogs |
title_full_unstemmed |
Determinants that Influence Intention to Share Information on Blogs |
title_sort |
determinants that influence intention to share information on blogs |
granting_institution |
Universiti Utara Malaysia |
granting_department |
Othman Yeop Abdullah Graduate School of Business |
publishDate |
2011 |
url |
https://etd.uum.edu.my/2601/1/Koh_Boon_Siew.pdf https://etd.uum.edu.my/2601/2/1.Koh_Boon_Siew.pdf |
_version_ |
1747827384752537600 |