Study On Issues And Challenges In The Implementation Of Customer Relationship Management In Malayan Banking Berhad
Customer relationship management is the latest approach practiced by most organizations to ensure customer satisfaction is guaranteed. Moreover this ensures that an organization's profit is increased in long term, as customers feel valued. To achieve this, an organization has to ensure that al...
محفوظ في:
| المؤلف الرئيسي: | |
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| التنسيق: | أطروحة |
| اللغة: | eng eng |
| منشور في: |
2001
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| الموضوعات: | |
| الوصول للمادة أونلاين: | https://etd.uum.edu.my/273/1/Deivanai_Kaivaliam%2C_2001.pdf https://etd.uum.edu.my/273/2/1.Deivanai_Kaivaliam%2C_2001.pdf |
| الوسوم: |
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