Internationalization of Tertiary Education in Malaysia

Internationalization plays an important role in the tertiary education sector. Internationalization of tertiary education will urge the society of a nation to form a "knowledge-based society" Internationalization process in tertiary education has allowed researchers and students to obtain...

Full description

Saved in:
Bibliographic Details
Main Author: Kiew, Chia Meng
Format: Thesis
Language:eng
eng
Published: 2011
Subjects:
Online Access:https://etd.uum.edu.my/2738/1/Kiew_Chia_Meng.pdf
https://etd.uum.edu.my/2738/2/1.Kiew_Chia_Meng.pdf
Tags: Add Tag
No Tags, Be the first to tag this record!
id my-uum-etd.2738
record_format uketd_dc
spelling my-uum-etd.27382016-04-19T01:27:01Z Internationalization of Tertiary Education in Malaysia 2011 Kiew, Chia Meng Saud, Mohammad Basir College of Business (COB) College of Business LB2300 Higher Education Internationalization plays an important role in the tertiary education sector. Internationalization of tertiary education will urge the society of a nation to form a "knowledge-based society" Internationalization process in tertiary education has allowed researchers and students to obtain information and knowledge even without have to travel abroad. Besides, it also bring opportunities for students to go overseas’ tertiary education institutions. Consequently, a nation tertiary education which internationalizes their operation will change it characteristics, products and services in order to meet the demand. The main purpose for this study is to explore the possible existence relationship between the independent variables (facility, quality, cost and image and prestige) and the dependent variables (international undergraduate students’ satisfaction) in University Utara Malaysia (UUM). The data used for this study is derived from the questionnaire survey conducted among the international undergraduate students in UUM randomly from who come from various countries. A total of 50 useable respondents were successfully obtained. The descriptive analysis, reliability analysis and correlation analysis were undertaken in this study. This research develops and evaluates a model of international undergraduate students’ satisfaction which related to the facility, quality, cost and image and prestige. Result shows that all of the factors have impact on international undergraduate student satisfaction. This study provide insight to the four important factors which are facility, quality, cost and image and prestige as perceived by international undergraduate student as important in affecting their satisfaction toward a tertiary education institution. Therefore, university should develop diversify marketing plan which meet the needs of international undergraduate student satisfaction as discovered in this study. 2011 Thesis https://etd.uum.edu.my/2738/ https://etd.uum.edu.my/2738/1/Kiew_Chia_Meng.pdf application/pdf eng validuser https://etd.uum.edu.my/2738/2/1.Kiew_Chia_Meng.pdf application/pdf eng public masters masters Universiti Utara Malaysia
institution Universiti Utara Malaysia
collection UUM ETD
language eng
eng
advisor Saud, Mohammad Basir
topic LB2300 Higher Education
spellingShingle LB2300 Higher Education
Kiew, Chia Meng
Internationalization of Tertiary Education in Malaysia
description Internationalization plays an important role in the tertiary education sector. Internationalization of tertiary education will urge the society of a nation to form a "knowledge-based society" Internationalization process in tertiary education has allowed researchers and students to obtain information and knowledge even without have to travel abroad. Besides, it also bring opportunities for students to go overseas’ tertiary education institutions. Consequently, a nation tertiary education which internationalizes their operation will change it characteristics, products and services in order to meet the demand. The main purpose for this study is to explore the possible existence relationship between the independent variables (facility, quality, cost and image and prestige) and the dependent variables (international undergraduate students’ satisfaction) in University Utara Malaysia (UUM). The data used for this study is derived from the questionnaire survey conducted among the international undergraduate students in UUM randomly from who come from various countries. A total of 50 useable respondents were successfully obtained. The descriptive analysis, reliability analysis and correlation analysis were undertaken in this study. This research develops and evaluates a model of international undergraduate students’ satisfaction which related to the facility, quality, cost and image and prestige. Result shows that all of the factors have impact on international undergraduate student satisfaction. This study provide insight to the four important factors which are facility, quality, cost and image and prestige as perceived by international undergraduate student as important in affecting their satisfaction toward a tertiary education institution. Therefore, university should develop diversify marketing plan which meet the needs of international undergraduate student satisfaction as discovered in this study.
format Thesis
qualification_name masters
qualification_level Master's degree
author Kiew, Chia Meng
author_facet Kiew, Chia Meng
author_sort Kiew, Chia Meng
title Internationalization of Tertiary Education in Malaysia
title_short Internationalization of Tertiary Education in Malaysia
title_full Internationalization of Tertiary Education in Malaysia
title_fullStr Internationalization of Tertiary Education in Malaysia
title_full_unstemmed Internationalization of Tertiary Education in Malaysia
title_sort internationalization of tertiary education in malaysia
granting_institution Universiti Utara Malaysia
granting_department College of Business (COB)
publishDate 2011
url https://etd.uum.edu.my/2738/1/Kiew_Chia_Meng.pdf
https://etd.uum.edu.my/2738/2/1.Kiew_Chia_Meng.pdf
_version_ 1747827417360105472