The Strategic Marketing of Islamic Banking Indonesia in Attracting Indonesia Consumer

The main objective of this study is to examine the influenced component of marketing strategic in Islamic banking in attracting Indonesian consumer. In order to measure that, four types of component in Islamic banking marketing strategic which were about marketing mix influences (Product, Promotion...

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Bibliographic Details
Main Author: Anggoro, Muhammad Agung
Format: Thesis
Language:eng
eng
Published: 2011
Subjects:
Online Access:https://etd.uum.edu.my/2785/1/Muhammad_Agung_Anggoro.pdf
https://etd.uum.edu.my/2785/2/1.Muhammad_Agung_Anggoro.pdf
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