Customers' Satisfaction Towards the Quality of Internet Access Services by Internet Service Providers in the Klang Valley

Customers' Satisfaction Towards the Quality of Internet Access Services by Internet Service Providers in the Klang Valley

The purpose of this study is to establish whether Internet users in the Klang Valley are satisfied with the services provided by their Internet service providers. The rapid growth of Internet subscriptions as well as the abundance of online applications has tremendously changed the way people exist...

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Main Author: Intan Shuhada, Mohd Alwi
Format: Thesis
Language:eng
eng
Published: 2012
Subjects:
HF5001-6182 Business
Online Access:https://etd.uum.edu.my/3024/1/Intan_Shuhada_Mohd_Alwi.pdf
https://etd.uum.edu.my/3024/3/Intan_Shuhada_Mohd_Alwi.pdf
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id my-uum-etd.3024
record_format uketd_dc
institution Universiti Utara Malaysia
collection UUM ETD
language eng
eng
advisor Hashim, Norashidah
topic HF5001-6182 Business
spellingShingle HF5001-6182 Business
Intan Shuhada, Mohd Alwi
Customers' Satisfaction Towards the Quality of Internet Access Services by Internet Service Providers in the Klang Valley
description The purpose of this study is to establish whether Internet users in the Klang Valley are satisfied with the services provided by their Internet service providers. The rapid growth of Internet subscriptions as well as the abundance of online applications has tremendously changed the way people exist and live. In Malaysia, people embraced the rise of mobile and Internet technology with such vigour and have accepted it as an important part of how we live, work, learn and play. This prevalent phenomenon may also be contributed by the fact that cellular and internet services have now become more affordable and offers a wider variety of services and applications compared to previous generations. Services such as online reservations, online banking, online ticketing, online entertainment and social networking have also elevated the popularity of internet technology doubled with the endless marketing campaigns from service providers promising excellent services and customer support.
format Thesis
qualification_name masters
qualification_level Master's degree
author Intan Shuhada, Mohd Alwi
author_facet Intan Shuhada, Mohd Alwi
author_sort Intan Shuhada, Mohd Alwi
title Customers' Satisfaction Towards the Quality of Internet Access Services by Internet Service Providers in the Klang Valley
title_short Customers' Satisfaction Towards the Quality of Internet Access Services by Internet Service Providers in the Klang Valley
title_full Customers' Satisfaction Towards the Quality of Internet Access Services by Internet Service Providers in the Klang Valley
title_fullStr Customers' Satisfaction Towards the Quality of Internet Access Services by Internet Service Providers in the Klang Valley
title_full_unstemmed Customers' Satisfaction Towards the Quality of Internet Access Services by Internet Service Providers in the Klang Valley
title_sort customers' satisfaction towards the quality of internet access services by internet service providers in the klang valley
granting_institution Universiti Utara Malaysia
granting_department College of Business (COB)
publishDate 2012
url https://etd.uum.edu.my/3024/1/Intan_Shuhada_Mohd_Alwi.pdf
https://etd.uum.edu.my/3024/3/Intan_Shuhada_Mohd_Alwi.pdf
_version_ 1747827482888765440
spelling my-uum-etd.30242016-04-19T07:41:51Z Customers' Satisfaction Towards the Quality of Internet Access Services by Internet Service Providers in the Klang Valley 2012-04 Intan Shuhada, Mohd Alwi Hashim, Norashidah College of Business (COB) College of Business HF5001-6182 Business The purpose of this study is to establish whether Internet users in the Klang Valley are satisfied with the services provided by their Internet service providers. The rapid growth of Internet subscriptions as well as the abundance of online applications has tremendously changed the way people exist and live. In Malaysia, people embraced the rise of mobile and Internet technology with such vigour and have accepted it as an important part of how we live, work, learn and play. This prevalent phenomenon may also be contributed by the fact that cellular and internet services have now become more affordable and offers a wider variety of services and applications compared to previous generations. Services such as online reservations, online banking, online ticketing, online entertainment and social networking have also elevated the popularity of internet technology doubled with the endless marketing campaigns from service providers promising excellent services and customer support. 2012-04 Thesis https://etd.uum.edu.my/3024/ https://etd.uum.edu.my/3024/1/Intan_Shuhada_Mohd_Alwi.pdf text eng validuser https://etd.uum.edu.my/3024/3/Intan_Shuhada_Mohd_Alwi.pdf text eng public masters masters Universiti Utara Malaysia Chatterton, R. (1999). The 1998 ISP Ratings. Inter@Ctive Week, 6(4), 30. Pham, M., Goukens, C., Lehmann, D., & Stuart, J. (2010). Shaping Customer Satisfaction Through Self-Awareness Cues. Journal Of Marketing Research (JMR), 47(5), 920-932. doi:10.1509/jmkr.47.5.920 DiJulius, John R.. ( © 2008). What's the secret?: to providing a world-class customer experience. [Books24x7 version] Available from http://common.books24x7.com.newdc.oum.edu.my/ toc.aspx?bookid=24333. 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