Factors Influencing the Adoption of Broadband Mobile Internet in Learning Organization: A Case of Postgraduate Students of UUM Kuala Lumpur

Factors Influencing the Adoption of Broadband Mobile Internet in Learning Organization: A Case of Postgraduate Students of UUM Kuala Lumpur

The Internet Broadband is supposed to have significant impact to organizations because they think that the Internet will create special value to their business. The business value of the Internet Broadband comes from the ability to derive strategic organization value from the Internet while at the s...

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Main Author: Zaida, Zainuddin
Format: Thesis
Language:eng
eng
Published: 2012
Subjects:
TK5101-6720 Telecommunication
Online Access:https://etd.uum.edu.my/3039/1/Zaida_Zainuddin.pdf
https://etd.uum.edu.my/3039/4/Zaida_Zainuddin.pdf
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id my-uum-etd.3039
record_format uketd_dc
institution Universiti Utara Malaysia
collection UUM ETD
language eng
eng
advisor Bohari, Abdul Manaf
topic TK5101-6720 Telecommunication
spellingShingle TK5101-6720 Telecommunication
Zaida, Zainuddin
Factors Influencing the Adoption of Broadband Mobile Internet in Learning Organization: A Case of Postgraduate Students of UUM Kuala Lumpur
description The Internet Broadband is supposed to have significant impact to organizations because they think that the Internet will create special value to their business. The business value of the Internet Broadband comes from the ability to derive strategic organization value from the Internet while at the same time, an organization have an obligation to disseminate information globally, communicate with various parties, and doing trade interactively with customized information and services for individual customers. The general purpose of this study was to find out whether a relationship between factors adoption of Broadband Mobile Internet (BMI), person characteristics and ICT characteristics of users. This study was conducted among the postgraduate student in Universiti Utara Malaysia (Kuala Lumpur Branch) where the study setting and sample selection will be determined by the convenience sampling method. Major findings shows that the significant positive relationships between factors adoption of Broadband Mobile Internet (BMI), person characteristics and ICT characteristics offer a clear indication of the importance of features to explain consumer acceptance behavior. The result of correlation, linear regression and multiple regressions in assessing the variables or the empirical relationship between person characteristics and ICT characteristics contribute were positively related to adoption as hypothesized. The positive association among all independent variables to dependent variable was supported. At the end, this study will recommend some idea on how to increases the quality of broadband usage with specific to university students in Malaysia.
format Thesis
qualification_name masters
qualification_level Master's degree
author Zaida, Zainuddin
author_facet Zaida, Zainuddin
author_sort Zaida, Zainuddin
title Factors Influencing the Adoption of Broadband Mobile Internet in Learning Organization: A Case of Postgraduate Students of UUM Kuala Lumpur
title_short Factors Influencing the Adoption of Broadband Mobile Internet in Learning Organization: A Case of Postgraduate Students of UUM Kuala Lumpur
title_full Factors Influencing the Adoption of Broadband Mobile Internet in Learning Organization: A Case of Postgraduate Students of UUM Kuala Lumpur
title_fullStr Factors Influencing the Adoption of Broadband Mobile Internet in Learning Organization: A Case of Postgraduate Students of UUM Kuala Lumpur
title_full_unstemmed Factors Influencing the Adoption of Broadband Mobile Internet in Learning Organization: A Case of Postgraduate Students of UUM Kuala Lumpur
title_sort factors influencing the adoption of broadband mobile internet in learning organization: a case of postgraduate students of uum kuala lumpur
granting_institution Universiti Utara Malaysia
granting_department Othman Yeop Abdullah Graduate School of Business
publishDate 2012
url https://etd.uum.edu.my/3039/1/Zaida_Zainuddin.pdf
https://etd.uum.edu.my/3039/4/Zaida_Zainuddin.pdf
_version_ 1747827486134108160
spelling my-uum-etd.30392016-04-24T03:06:46Z Factors Influencing the Adoption of Broadband Mobile Internet in Learning Organization: A Case of Postgraduate Students of UUM Kuala Lumpur 2012-04 Zaida, Zainuddin Bohari, Abdul Manaf Othman Yeop Abdullah Graduate School of Business Othman Yeop Abdullah Graduate School of Business TK5101-6720 Telecommunication The Internet Broadband is supposed to have significant impact to organizations because they think that the Internet will create special value to their business. The business value of the Internet Broadband comes from the ability to derive strategic organization value from the Internet while at the same time, an organization have an obligation to disseminate information globally, communicate with various parties, and doing trade interactively with customized information and services for individual customers. The general purpose of this study was to find out whether a relationship between factors adoption of Broadband Mobile Internet (BMI), person characteristics and ICT characteristics of users. This study was conducted among the postgraduate student in Universiti Utara Malaysia (Kuala Lumpur Branch) where the study setting and sample selection will be determined by the convenience sampling method. Major findings shows that the significant positive relationships between factors adoption of Broadband Mobile Internet (BMI), person characteristics and ICT characteristics offer a clear indication of the importance of features to explain consumer acceptance behavior. The result of correlation, linear regression and multiple regressions in assessing the variables or the empirical relationship between person characteristics and ICT characteristics contribute were positively related to adoption as hypothesized. The positive association among all independent variables to dependent variable was supported. At the end, this study will recommend some idea on how to increases the quality of broadband usage with specific to university students in Malaysia. 2012-04 Thesis https://etd.uum.edu.my/3039/ https://etd.uum.edu.my/3039/1/Zaida_Zainuddin.pdf text eng validuser https://etd.uum.edu.my/3039/4/Zaida_Zainuddin.pdf text eng public masters masters Universiti Utara Malaysia Abdul Manaf Bohari (2008). Management information system. Kuala Lumpur: AEU Publication. Abdul Manaf Bohari (2005). ICT Professional Issues in Malaysia. Kuala Lumpur: IBS Publication. Aizu, I. (2002), “A comparative study of broadband in Asia: Development and pol-icy”, Paper presented at RIETI Symposium, Tokyo. Anckar, B. (2003). Drivers and inhibitors to E-commerce adoption: Exploring the ra-tionality of consumer behavior in the electronic marketplace. 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