The Effect of Customer-Orientation Behavior of Malaysian Hotel Front Liners on Job Satisfaction and Organizational Commitment

Customer-orientation behavior which refers to the employee’s tendency or predisposition to meet client’s need in the job context, has become a prime variable of interest for organizations wishing to market and promote products to the customers. In hotel industry in particular, one way to improve the...

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Bibliographic Details
Main Author: Afif, Hamzan @ Shukri
Format: Thesis
Language:eng
Published: 2011
Subjects:
Online Access:https://etd.uum.edu.my/3675/1/s803325.pdf
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