The Relationship Marketing as a Determinant of Customer Satisfaction in Islamic Banking Services
This study aims to identify dimensions that determine the customer satisfaction in Islamic banking services. It involved 224 customers using Islamic banking services was conducted at Institusi Pengajian Tinggi Awam (IPTA) in Perlis involving two institutions, namely Universiti Malaysia Perlis (UNIMA...
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主要作者: | Nur Syamilah, Md Noor |
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格式: | Thesis |
语言: | eng eng |
出版: |
2014
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在线阅读: | https://etd.uum.edu.my/4038/1/s813364.pdf https://etd.uum.edu.my/4038/2/s813364_abstract.pdf |
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