Aspek perancangan bandar yang mempengaruhi rebranding Bandaraya Alor Setar dalam konteks pelancongan

The state government and the local authority are the main players in determining the image and the identity of a city. Role played by the administrator at the state and local government level are to make sure that all the planning development of a city are implemented systematically and perfectly to...

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Main Author:	Mohd Yusri, Md Daud
Format:	Thesis
Language:	eng eng
Published:	2014
Subjects:	HD28-70 Management Industrial Management
Online Access:	https://etd.uum.edu.my/4204/1/s813219.pdf https://etd.uum.edu.my/4204/7/s813219_abstract.pdf
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id	my-uum-etd.4204
record_format	uketd_dc
institution	Universiti Utara Malaysia
collection	UUM ETD
language	eng eng
advisor	Salleh, Dani
topic	HD28-70 Management Industrial Management HD28-70 Management Industrial Management
spellingShingle	HD28-70 Management Industrial Management HD28-70 Management Industrial Management Mohd Yusri, Md Daud Aspek perancangan bandar yang mempengaruhi rebranding Bandaraya Alor Setar dalam konteks pelancongan
description	The state government and the local authority are the main players in determining the image and the identity of a city. Role played by the administrator at the state and local government level are to make sure that all the planning development of a city are implemented systematically and perfectly to fulfil the purposes and the objectives fixed in the State Structural Plan and the Local Plan. The State Government and the Local Authority always need to be cautious with the public demand especially the city dwellers lived in the service areas because they have to pay for all the services supplied. Complains and uneasiness that exist among the public will indirectly tarnish both level of governments’ reputations. The continuous social well-being development through the implementation of sustainable city concept and the quality of life improvement process has to be well planned and implemented. Through the physical planning, city design, business, landscape, tourism, transportation and traffic aspects can help Kedah State and Alor Setar City Council to rebrand Alor Setar City especially the city centre area. Through the systematic land use planning will make Alor Setar more dynamic and attractive as a tourism attraction city in line with the rebranding planning.
format	Thesis
qualification_name	masters
qualification_level	Master's degree
author	Mohd Yusri, Md Daud
author_facet	Mohd Yusri, Md Daud
author_sort	Mohd Yusri, Md Daud
title	Aspek perancangan bandar yang mempengaruhi rebranding Bandaraya Alor Setar dalam konteks pelancongan
title_short	Aspek perancangan bandar yang mempengaruhi rebranding Bandaraya Alor Setar dalam konteks pelancongan
title_full	Aspek perancangan bandar yang mempengaruhi rebranding Bandaraya Alor Setar dalam konteks pelancongan
title_fullStr	Aspek perancangan bandar yang mempengaruhi rebranding Bandaraya Alor Setar dalam konteks pelancongan
title_full_unstemmed	Aspek perancangan bandar yang mempengaruhi rebranding Bandaraya Alor Setar dalam konteks pelancongan
title_sort	aspek perancangan bandar yang mempengaruhi rebranding bandaraya alor setar dalam konteks pelancongan
granting_institution	Universiti Utara Malaysia
granting_department	College of Law, Government and International Studies (COLGIS)
publishDate	2014
url	https://etd.uum.edu.my/4204/1/s813219.pdf https://etd.uum.edu.my/4204/7/s813219_abstract.pdf
_version_	1747827698564071424
spelling	my-uum-etd.42042022-08-03T01:52:45Z Aspek perancangan bandar yang mempengaruhi rebranding Bandaraya Alor Setar dalam konteks pelancongan 2014 Mohd Yusri, Md Daud Salleh, Dani College of Law, Government and International Studies (COLGIS) College of Law, Goverment and International Studies (COLGIS) HD28-70 Management. Industrial Management HT Communities. Classes. Races The state government and the local authority are the main players in determining the image and the identity of a city. Role played by the administrator at the state and local government level are to make sure that all the planning development of a city are implemented systematically and perfectly to fulfil the purposes and the objectives fixed in the State Structural Plan and the Local Plan. The State Government and the Local Authority always need to be cautious with the public demand especially the city dwellers lived in the service areas because they have to pay for all the services supplied. Complains and uneasiness that exist among the public will indirectly tarnish both level of governments’ reputations. The continuous social well-being development through the implementation of sustainable city concept and the quality of life improvement process has to be well planned and implemented. Through the physical planning, city design, business, landscape, tourism, transportation and traffic aspects can help Kedah State and Alor Setar City Council to rebrand Alor Setar City especially the city centre area. Through the systematic land use planning will make Alor Setar more dynamic and attractive as a tourism attraction city in line with the rebranding planning. 2014 Thesis https://etd.uum.edu.my/4204/ https://etd.uum.edu.my/4204/1/s813219.pdf text eng public https://etd.uum.edu.my/4204/7/s813219_abstract.pdf text eng public masters masters Universiti Utara Malaysia Aaker, D. 1996. Building Strong Brands, New York: The Free Press. Abd. Samad Hadi, Shaharudin Idrus & Abdul Hadi Harman Shah. Persekitaran Bandar Lestari Untuk Kesejahteraan Komuniti. Malaysian Journal of Environment Management 5 (2004). Ashworth, G. and Tunbridge, J. 1990. The Tourist-Historic City, London: Belhaven. Ashworth, G. and Voogd, H. 1990. Selling the City, London: Belhaven. Ashworth, G. and Voogd, H. 1994. “Marketing and Place Promotion,” in J. Gold and S. Ward (eds.), Place Promotion: The Use of Publicity and Marketing to Sell Towns and Regions, Chichester: John Wiley and Sons: 99-113. Babbie, E. (1999). The Basic of Social Research. New York: Wadsworth Publishing Company. Barke, M. and Harrop, K. 1994. “Selling the Industrial Town: Identity, Image and Bramwell, B. and Rawding, L. 1996. “Tourism Marketing Image of Industrial Cities,” Journal of Tourism Research, 23/1: 201-221. Braune, J. 2000. “Consumer Empowerment Creates a Shift in the Marketing Model”, Journal of Brand Management, 7/6: 395-404. Brueckner, J., Thisse, J. and Zenov, Y. 1999. “Why is Central Paris Rich. Chang. (2008). Art and Soul: Powerful and Powerless Art in Singapore. Environmental and Planning A, 40(8), 1921-1943. Churchill, G. 1991. Market Research: Methodological Foundations, Fifth Edition, Dahles. 1998. “Redefining Amsterdam as a Tourist Destination”, Annals of Tourism Dasar Perbandaran Negara, Jabatan Perancangan Bandar dan Desa Semenanjung Malaysia, Kementerian Perumahan dan Kerajaan Tempatan. Downtown Detroit Poor? An Amenity Based Theory,” European Economic Review,43/1: 91-107. Draf Rancangan Struktur Negeri Kedah: 2002–2020, Kerajaan Negeri Kedah Darul Aman. Draf Rancangan Tempatan Majlis Perbandaran Ampang Jaya 2020, Jilid 2. Gardner, B. and Levy, S. 1955. “The Product and the Brand,” Harvard Business. Granada Insider, Issue 04, September 2010. Haigh, D. 2000. “Walking Away from a $3 Billion Brand”, Accountancy Age, 14. Ibnu Khaldun (2002). Mukadimah. Terjemahan (Cetakan Keempat). 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Patterson, M. 1999. “Re-appraising the Concept of Brand Image,” Journal of Brand Pelan Strategik Majlis Perbandaran Kuantan 2009-2014. Programmes: A Change in Paradigm and a Focus on Determinants of Success,” Journal of Business Research, 37/2: 142-157. Prospects,” Journal of Retailing and Consumer Services, 5/1: 55-58. Pucher, J. (2007). Cycling Case Studies. Rutgers University. Research, 25/1: 55-69. Review, 33, March/April: 33-39. Robson, S. and Foster, A. 1989. Qualitative Research in Action, London: Edward Ryder, I. 2000. “Futurology of Brand Management,” Journal of Brand Management, Sabitha Marican. (2006). Penyelidikan Sains Sosial. Sintok: Penerbit Universiti Utara Malaysia. September: 22-24. Smith, Valene L. (1979). Hosts and guests: the anthropology of tourism. Philadelphia: University of Pennsylvania Press. Spearritt, Peter. (2002). “Marketing Cities: Icons, Brands, and Slogans.” Brisbane Institute.Jun 12. p 1. Statistik Kedah Darul Aman 2012. Stewart, M. 1996. “Competition and Competitiveness in Urban Policy,” Public Moneyand Management, 16/3: 21-27. Warnaby, G. 1998. “Marketing UK Cities as Shopping Destinations. Warnaby, G. and Davies, B. 1997. “Cities as Service Factories? Servuction System for Marketing Cities as Shopping Destinations,” International Journal of Retail and Distribution Management, 25/6: 204-210.

Aspek perancangan bandar yang mempengaruhi rebranding Bandaraya Alor Setar dalam konteks pelancongan

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