The tendency among University students in choosing multilevel marketing as a career option : Moderating role of socially undersirable

The tendency among University students in choosing multilevel marketing as a career option : Moderating role of socially undersirable

This study focuses on the factors that influence the tendency among university students in choosing multilevel marketing (MLM) for a career option. This study was conducted in Indonesian universities in Jakarta. Specifically, this study examines the following factors: stable income, flexible time, e...

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Main Author: Ramaniya, Annisa
Format: Thesis
Language:eng
eng
Published: 2014
Subjects:
HV Social Pathology
Social and Public Welfare
Online Access:https://etd.uum.edu.my/4222/1/s813169.pdf
https://etd.uum.edu.my/4222/2/s813169_abstract.pdf
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id my-uum-etd.4222
record_format uketd_dc
institution Universiti Utara Malaysia
collection UUM ETD
language eng
eng
advisor Md Isa, Mohd Azwardi
topic HV Social Pathology
Social and Public Welfare
spellingShingle HV Social Pathology
Social and Public Welfare
Ramaniya, Annisa
The tendency among University students in choosing multilevel marketing as a career option : Moderating role of socially undersirable
description This study focuses on the factors that influence the tendency among university students in choosing multilevel marketing (MLM) for a career option. This study was conducted in Indonesian universities in Jakarta. Specifically, this study examines the following factors: stable income, flexible time, entrepreneurial spirit, tendency among university students in choosing MLM as a career option and a moderator, socially undesirable. A quantitative methodology with a survey technique was used in this study. The survey was conducted at selected universities in Jakarta, Indonesia; with a total of 570 respondents. Linier regression analysis was employed to test the proposed hypotheses. This study found that stable income, flexible time and entrepreneurial spirit have a significant influence to the tendency among university student in choosing MLM as a career option. Moreover, the moderating was also found to be significant. This study contributes in understanding more about the way university students see MLM industry. As the number of graduates among increases steadily, MLM should be seen as an employment opportunity rather than embarrassment.
format Thesis
qualification_name masters
qualification_level Master's degree
author Ramaniya, Annisa
author_facet Ramaniya, Annisa
author_sort Ramaniya, Annisa
title The tendency among University students in choosing multilevel marketing as a career option : Moderating role of socially undersirable
title_short The tendency among University students in choosing multilevel marketing as a career option : Moderating role of socially undersirable
title_full The tendency among University students in choosing multilevel marketing as a career option : Moderating role of socially undersirable
title_fullStr The tendency among University students in choosing multilevel marketing as a career option : Moderating role of socially undersirable
title_full_unstemmed The tendency among University students in choosing multilevel marketing as a career option : Moderating role of socially undersirable
title_sort tendency among university students in choosing multilevel marketing as a career option : moderating role of socially undersirable
granting_institution Universiti Utara Malaysia
granting_department Ghazali Shafie Graduate School of Government
publishDate 2014
url https://etd.uum.edu.my/4222/1/s813169.pdf
https://etd.uum.edu.my/4222/2/s813169_abstract.pdf
_version_ 1776103635904626688
spelling my-uum-etd.42222023-01-09T03:43:12Z The tendency among University students in choosing multilevel marketing as a career option : Moderating role of socially undersirable 2014 Ramaniya, Annisa Md Isa, Mohd Azwardi Ghazali Shafie Graduate School of Government Ghazali Shafie Graduate School of Government HV Social Pathology. Social and Public Welfare This study focuses on the factors that influence the tendency among university students in choosing multilevel marketing (MLM) for a career option. This study was conducted in Indonesian universities in Jakarta. Specifically, this study examines the following factors: stable income, flexible time, entrepreneurial spirit, tendency among university students in choosing MLM as a career option and a moderator, socially undesirable. A quantitative methodology with a survey technique was used in this study. The survey was conducted at selected universities in Jakarta, Indonesia; with a total of 570 respondents. Linier regression analysis was employed to test the proposed hypotheses. This study found that stable income, flexible time and entrepreneurial spirit have a significant influence to the tendency among university student in choosing MLM as a career option. Moreover, the moderating was also found to be significant. This study contributes in understanding more about the way university students see MLM industry. As the number of graduates among increases steadily, MLM should be seen as an employment opportunity rather than embarrassment. 2014 Thesis https://etd.uum.edu.my/4222/ https://etd.uum.edu.my/4222/1/s813169.pdf text eng public https://etd.uum.edu.my/4222/2/s813169_abstract.pdf text eng public masters masters Universiti Utara Malaysia Al-Darmaki, F.R. (2003), “Attitudes towards seeking psychological help: What really counts for United Arab Emirates University students” Social Behaviour and Personality: An International Journal, 31, 497-508. Al-Darmaki, F.R. 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