Corporate image determinants and the role of attitudes in direct selling companies
Frauds and internet scams have tarnished the image of the direct selling company scams in recent years, and many around the world hold a negative attitude about the direct selling business. This negative corporate image has also been triggered by illegal pyramid schemes, lack of corporate social re...
Saved in:
Main Author: | Rattanaphan, Prasit |
---|---|
Format: | Thesis |
Language: | eng eng |
Published: |
2014
|
Subjects: | |
Online Access: | https://etd.uum.edu.my/4318/1/s92580.pdf https://etd.uum.edu.my/4318/9/s92580_abstract.pdf |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
Change Management Initiati Ves And Change Success In
Direct Selling Industry: The Moderating Effect Of
Attitude Towards Change
by: Md Isa, Filzah
Published: (2007) -
The Relationship Between Corporate Social Responsibility And Organizational Commitment: The Role Of Corporate Image As The Mediator
by: Lee, Yong Chien
Published: (2011) -
The Determinants of Foreign Direct Investment in Brazil
by: Eskander, Taha Ali Mohammed
Published: (2011) -
Customer’s Loyalty Of Indonesia
Cellular Operators: Roles Of User
Experience, Satisfaction, Switching
Barriers, And Corporate Image
by: Rachmawati, Indira
Published: (2019) -
Examining Salesperson Performance In Pharmaceutical Industry In Malaysia : Influence Of Control, Empowerment, Adaptive Selling Behavior And Emotional Intelligence
by: Wong , Kok Leong
Published: (2016)