Moderating effects of organizational learning capability on the relationship between innovation, branding and SMEs performance in sports industry of Pakistan

Small and medium enterprises (SMEs) play a catalytic role in strengthening the economy of developing counties. The performance of SMEs depends on various factors. Among those factors include innovation and branding practices. This study aimed to investigate the nature of relationship that exists bet...

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Bibliographic Details
Main Author: Hafeez, Muhammad Haroon
Format: Thesis
Published: 2014
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