The study on strategic planning process and performance of Universiti Malaysia Perlis

This research aims to identify strategic planning process characteristics in Universiti Malaysia Perlis (UniMAP) and to examine its relationship with firm performance. Existing literature, both theoretical and empirical, is examined to identify the state of knowledge regarding strategic planning...

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Main Author:	Siti Farah Syazana, Mohamed Yusoff
Format:	Thesis
Language:	eng eng
Published:	2015
Subjects:	HD28-70 Management Industrial Management
Online Access:	https://etd.uum.edu.my/4892/1/s813383.pdf https://etd.uum.edu.my/4892/2/s813383_abstract.pdf
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id	my-uum-etd.4892
record_format	uketd_dc
institution	Universiti Utara Malaysia
collection	UUM ETD
language	eng eng
advisor	Ahmad Arshad, Darwina
topic	HD28-70 Management Industrial Management
spellingShingle	HD28-70 Management Industrial Management Siti Farah Syazana, Mohamed Yusoff The study on strategic planning process and performance of Universiti Malaysia Perlis
description	This research aims to identify strategic planning process characteristics in Universiti Malaysia Perlis (UniMAP) and to examine its relationship with firm performance. Existing literature, both theoretical and empirical, is examined to identify the state of knowledge regarding strategic planning process. This study was done via a survey of Universiti Malaysia Perlis (UniMAP) staf who involves in strategic planning process. The results of the survey provided information on the relationship of strategic planning process applied in UniMAP and how it reflects towards the firm performance. Key findings provided empirical evidence about the involvement of top and line management in planning, and the impact of strategic planning process towards UniMAP performance. Furthermore, the study found a strong positive relationship between strategic planning and firm performance. This research gives new empirical evidence about the value of strategic planning to corporate performance in the context of UniMAP
format	Thesis
qualification_name	masters
qualification_level	Master's degree
author	Siti Farah Syazana, Mohamed Yusoff
author_facet	Siti Farah Syazana, Mohamed Yusoff
author_sort	Siti Farah Syazana, Mohamed Yusoff
title	The study on strategic planning process and performance of Universiti Malaysia Perlis
title_short	The study on strategic planning process and performance of Universiti Malaysia Perlis
title_full	The study on strategic planning process and performance of Universiti Malaysia Perlis
title_fullStr	The study on strategic planning process and performance of Universiti Malaysia Perlis
title_full_unstemmed	The study on strategic planning process and performance of Universiti Malaysia Perlis
title_sort	study on strategic planning process and performance of universiti malaysia perlis
granting_institution	Universiti Utara Malaysia
granting_department	Othman Yeop Abdullah Graduate School of Business
publishDate	2015
url	https://etd.uum.edu.my/4892/1/s813383.pdf https://etd.uum.edu.my/4892/2/s813383_abstract.pdf
_version_	1747827821893386240
spelling	my-uum-etd.48922021-04-05T01:21:28Z The study on strategic planning process and performance of Universiti Malaysia Perlis 2015 Siti Farah Syazana, Mohamed Yusoff Ahmad Arshad, Darwina Othman Yeop Abdullah Graduate School of Business Othman Yeop Abdullah Graduate School of Business HD28-70 Management. Industrial Management This research aims to identify strategic planning process characteristics in Universiti Malaysia Perlis (UniMAP) and to examine its relationship with firm performance. Existing literature, both theoretical and empirical, is examined to identify the state of knowledge regarding strategic planning process. This study was done via a survey of Universiti Malaysia Perlis (UniMAP) staf who involves in strategic planning process. The results of the survey provided information on the relationship of strategic planning process applied in UniMAP and how it reflects towards the firm performance. Key findings provided empirical evidence about the involvement of top and line management in planning, and the impact of strategic planning process towards UniMAP performance. Furthermore, the study found a strong positive relationship between strategic planning and firm performance. This research gives new empirical evidence about the value of strategic planning to corporate performance in the context of UniMAP 2015 Thesis https://etd.uum.edu.my/4892/ https://etd.uum.edu.my/4892/1/s813383.pdf text eng public https://etd.uum.edu.my/4892/2/s813383_abstract.pdf text eng public masters masters Universiti Utara Malaysia Aaker, D. A. (2011). Strategic Market Management. Ansoff HI New York. doi: 978-0-470-68975-2. Aaltonen, P. (2003). Actions that realise strategy. In 19th EGOS Colloquium, Copenhagen, July 3-5, 2003 (pp. 1–23). Agrawal, A., & Knoeber, C. R. (1996a). Firm performance and mechanisms to control agency problems between managers and shareholders. 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The study on strategic planning process and performance of Universiti Malaysia Perlis

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