The contributing factors to brand attitude among consumers

Brand attitude is one of the importance parts in order to survival of the company. In particular, this study intends to study on the association and influence or brand attitude among consumers. Thus this study investigates the association of the independent variables namely: (i) advertisement attr...

全面介紹

Saved in:
書目詳細資料
主要作者: Ahmad Faizal, Iberahim
格式: Thesis
語言:eng
eng
出版: 2015
主題:
在線閱讀:https://etd.uum.edu.my/5530/1/s810908_01.pdf
https://etd.uum.edu.my/5530/2/s810908_02.pdf
標簽: 添加標簽
沒有標簽, 成為第一個標記此記錄!

相似書籍