Developing design process model and measuring acceptance of polytechnic cooperative e-retail website

Research on the process model of e-retail web design using Content Management System (CMS) remains scarce. CMS is one way of developing website quickly, with less cost and usage of IT expertise. Researchers mostly focus on identifying the significant relationship towards particular website especiall...

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Main Author:	Rashdan, Rashid
Format:	Thesis
Language:	eng eng
Published:	2015
Subjects:	T58.6-58.62 Management information systems TK5015.888 Web sites
Online Access:	https://etd.uum.edu.my/5735/1/s93466_01.pdf https://etd.uum.edu.my/5735/2/s93466_02.pdf
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id	my-uum-etd.5735
record_format	uketd_dc
institution	Universiti Utara Malaysia
collection	UUM ETD
language	eng eng
advisor	Hassan, Shahizan
topic	T58.6-58.62 Management information systems TK5015.888 Web sites
spellingShingle	T58.6-58.62 Management information systems TK5015.888 Web sites Rashdan, Rashid Developing design process model and measuring acceptance of polytechnic cooperative e-retail website
description	Research on the process model of e-retail web design using Content Management System (CMS) remains scarce. CMS is one way of developing website quickly, with less cost and usage of IT expertise. Researchers mostly focus on identifying the significant relationship towards particular website especially on web design and suggest for practical implementation. Previous studies on web development are on the architecture of CMS while the use of CMS attracts little interest among researchers. Only a number of researchers concentrate on the process development of e-retail website especially using CMS. To fill the practical gap, this research proposed a process model of e-retail website through SDLC and extended the model with the introduction of internet marketing. It was tested in the development of a e-retail website. Each stage is discussed in details along the way of the web development. After the website was successfully developed, this research examined the acceptance of e-retail website by measuring consumers’ behavioural intention and actual usage using Unified Theory of Acceptance and Use of Technology (UTAUT). In addressing the theoretical gap, this research provides an empirical test of three forms of self-efficacy (Computer Self-efficacy, Internet Self-efficacy, and Online Shopping Self-efficacy) and anxiety (Computer Anxiety, Internet Anxiety, and Online Shopping Anxiety) towards behavioural intention to shop online. The research subjects were 91,830 polytechnic students from 33 polytechnics in Malaysia. A total of 357 fulltime polytechnic students from five polytechnics in Malaysia have been involved in this research. From a list of students’ name, self-administered survey questionnaires were distributed at response rate of 77.8%. Correlation and Multiple Regression were used to test the significant relationship while Hierarchical Regression was used to test the moderator of gender. The research reveals that Performance Expectancy, Social Influence, Facilitating Condition and Online shopping Self-Efficacy are found to have significant effect on students Behavioural Intention to use polytechnic co-operative eretail business. E-retailer needs to encourage the potential customer to make on-line purchasing because it is no longer a norm against the use of the Internet and computer. The process model is readily transferable to another website so that it describes as sufficient for use. The future research shall apply the extended UTAUT in different subject (adult) and the process model shall extend until the Return on Investment (ROI).
format	Thesis
qualification_name	Ph.D.
qualification_level	Doctorate
author	Rashdan, Rashid
author_facet	Rashdan, Rashid
author_sort	Rashdan, Rashid
title	Developing design process model and measuring acceptance of polytechnic cooperative e-retail website
title_short	Developing design process model and measuring acceptance of polytechnic cooperative e-retail website
title_full	Developing design process model and measuring acceptance of polytechnic cooperative e-retail website
title_fullStr	Developing design process model and measuring acceptance of polytechnic cooperative e-retail website
title_full_unstemmed	Developing design process model and measuring acceptance of polytechnic cooperative e-retail website
title_sort	developing design process model and measuring acceptance of polytechnic cooperative e-retail website
granting_institution	Universiti Utara Malaysia
granting_department	Othman Yeop Abdullah Graduate School of Business
publishDate	2015
url	https://etd.uum.edu.my/5735/1/s93466_01.pdf https://etd.uum.edu.my/5735/2/s93466_02.pdf
_version_	1747827972306370560
spelling	my-uum-etd.57352021-04-05T01:02:45Z Developing design process model and measuring acceptance of polytechnic cooperative e-retail website 2015 Rashdan, Rashid Hassan, Shahizan Othman Yeop Abdullah Graduate School of Business Othman Yeop Abdullah Graduate School of Business T58.6-58.62 Management information systems TK5015.888 Web sites Research on the process model of e-retail web design using Content Management System (CMS) remains scarce. CMS is one way of developing website quickly, with less cost and usage of IT expertise. Researchers mostly focus on identifying the significant relationship towards particular website especially on web design and suggest for practical implementation. Previous studies on web development are on the architecture of CMS while the use of CMS attracts little interest among researchers. Only a number of researchers concentrate on the process development of e-retail website especially using CMS. To fill the practical gap, this research proposed a process model of e-retail website through SDLC and extended the model with the introduction of internet marketing. It was tested in the development of a e-retail website. Each stage is discussed in details along the way of the web development. After the website was successfully developed, this research examined the acceptance of e-retail website by measuring consumers’ behavioural intention and actual usage using Unified Theory of Acceptance and Use of Technology (UTAUT). In addressing the theoretical gap, this research provides an empirical test of three forms of self-efficacy (Computer Self-efficacy, Internet Self-efficacy, and Online Shopping Self-efficacy) and anxiety (Computer Anxiety, Internet Anxiety, and Online Shopping Anxiety) towards behavioural intention to shop online. The research subjects were 91,830 polytechnic students from 33 polytechnics in Malaysia. A total of 357 fulltime polytechnic students from five polytechnics in Malaysia have been involved in this research. From a list of students’ name, self-administered survey questionnaires were distributed at response rate of 77.8%. Correlation and Multiple Regression were used to test the significant relationship while Hierarchical Regression was used to test the moderator of gender. The research reveals that Performance Expectancy, Social Influence, Facilitating Condition and Online shopping Self-Efficacy are found to have significant effect on students Behavioural Intention to use polytechnic co-operative eretail business. E-retailer needs to encourage the potential customer to make on-line purchasing because it is no longer a norm against the use of the Internet and computer. The process model is readily transferable to another website so that it describes as sufficient for use. 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