The mediating effect of charismatic leadership communication and organizational credibility in the relationship between crisis responsibility and perceived organizational reputation

Based on the situational crisis communication theory (SCCT), this study focuses on the preventable crisis type and its impact on organizational reputation. Even though the SCCT has been widely used in crisis communication research, the theory still has its own limitations in explaining factors that...

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Main Author: Jamilah, Jamal
Format: Thesis
Language:eng
eng
Published: 2016
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Online Access:https://etd.uum.edu.my/6228/1/s93389_01.pdf
https://etd.uum.edu.my/6228/2/s93389_02.pdf
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institution Universiti Utara Malaysia
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language eng
eng
advisor Abu Bakar, Hassan
topic HD61 Risk Management
spellingShingle HD61 Risk Management
Jamilah, Jamal
The mediating effect of charismatic leadership communication and organizational credibility in the relationship between crisis responsibility and perceived organizational reputation
description Based on the situational crisis communication theory (SCCT), this study focuses on the preventable crisis type and its impact on organizational reputation. Even though the SCCT has been widely used in crisis communication research, the theory still has its own limitations in explaining factors that could potentially affect the reputation of an organization. This study develops a mediation model by integrating crisis responsibility, charismatic leadership communication and organizational credibility in the SCCT theoretical framework. The main objective of this study is to determine the mediating effect of charismatic leadership communication and organizational credibility in the relationship between crisis responsibility and perceived organizational reputation. Based on the mediation model, nine hypotheses are tested using Structural Equation Modeling (SEM) with the data obtained from a sample of 368 employees of two selected public organizations in Malaysia. Research findings confirm positive and significant relationships between all constructs in this study. The tested mediation model also indicates that the dynamic mechanisms of charismatic leadership communication and organizational credibility partially mediated the relationship between crisis responsibility and perceived organizational reputation during a crisis. These findings validate the proposed model in this study. Empirically, the mediated model established can serve as an instructive guide for both public organizations and corporate leaders in managing crises and reputations. This study contributes to further establishing the SCCT and posits key attributes in the organizational reputation processes. A practical implication of the findings suggests that a leader should engage in charismatic leadership communication and strengthen organizational credibility to mitigate the impact of a crisis on organizational reputation. As a conclusion, the findings have placed the dynamic mechanism of the research constructs at the forefront of managing organizational reputation.
format Thesis
qualification_name Ph.D.
qualification_level Doctorate
author Jamilah, Jamal
author_facet Jamilah, Jamal
author_sort Jamilah, Jamal
title The mediating effect of charismatic leadership communication and organizational credibility in the relationship between crisis responsibility and perceived organizational reputation
title_short The mediating effect of charismatic leadership communication and organizational credibility in the relationship between crisis responsibility and perceived organizational reputation
title_full The mediating effect of charismatic leadership communication and organizational credibility in the relationship between crisis responsibility and perceived organizational reputation
title_fullStr The mediating effect of charismatic leadership communication and organizational credibility in the relationship between crisis responsibility and perceived organizational reputation
title_full_unstemmed The mediating effect of charismatic leadership communication and organizational credibility in the relationship between crisis responsibility and perceived organizational reputation
title_sort mediating effect of charismatic leadership communication and organizational credibility in the relationship between crisis responsibility and perceived organizational reputation
granting_institution Universiti Utara Malaysia
granting_department Awang Had Salleh Graduate School of Arts & Sciences
publishDate 2016
url https://etd.uum.edu.my/6228/1/s93389_01.pdf
https://etd.uum.edu.my/6228/2/s93389_02.pdf
_version_ 1747828040546648064
spelling my-uum-etd.62282021-04-05T02:42:33Z The mediating effect of charismatic leadership communication and organizational credibility in the relationship between crisis responsibility and perceived organizational reputation 2016 Jamilah, Jamal Abu Bakar, Hassan Awang Had Salleh Graduate School of Arts & Sciences Awang Had Salleh Graduate School of Arts and Sciences HD61 Risk Management Based on the situational crisis communication theory (SCCT), this study focuses on the preventable crisis type and its impact on organizational reputation. Even though the SCCT has been widely used in crisis communication research, the theory still has its own limitations in explaining factors that could potentially affect the reputation of an organization. This study develops a mediation model by integrating crisis responsibility, charismatic leadership communication and organizational credibility in the SCCT theoretical framework. The main objective of this study is to determine the mediating effect of charismatic leadership communication and organizational credibility in the relationship between crisis responsibility and perceived organizational reputation. Based on the mediation model, nine hypotheses are tested using Structural Equation Modeling (SEM) with the data obtained from a sample of 368 employees of two selected public organizations in Malaysia. Research findings confirm positive and significant relationships between all constructs in this study. The tested mediation model also indicates that the dynamic mechanisms of charismatic leadership communication and organizational credibility partially mediated the relationship between crisis responsibility and perceived organizational reputation during a crisis. These findings validate the proposed model in this study. Empirically, the mediated model established can serve as an instructive guide for both public organizations and corporate leaders in managing crises and reputations. This study contributes to further establishing the SCCT and posits key attributes in the organizational reputation processes. A practical implication of the findings suggests that a leader should engage in charismatic leadership communication and strengthen organizational credibility to mitigate the impact of a crisis on organizational reputation. As a conclusion, the findings have placed the dynamic mechanism of the research constructs at the forefront of managing organizational reputation. 2016 Thesis https://etd.uum.edu.my/6228/ https://etd.uum.edu.my/6228/1/s93389_01.pdf text eng public https://etd.uum.edu.my/6228/2/s93389_02.pdf text eng public Ph.D. doctoral Universiti Utara Malaysia Abd-El-Salam, E. M., Shawky, A. Y., El-Nahas, T., & Nawar, Y. S. (2013). 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