Entrepreneurial orientation, market orientation, entrepreneurial networking and business performance of small business owners in Labuan Federal Territory

Entrepreneurial orientation, market orientation, entrepreneurial networking and business performance of small business owners in Labuan Federal Territory

This study aimed to explore business performance of small business owners in Labuan Federal Territory. Accordingly, researcher has put forward three variables namely entrepreneurial orientation, market orientation and entrepreneurial networking as variables that influenced business performance of sm...

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Main Author: Shyalwi, Suhimi
Format: Thesis
Language:eng
eng
Published: 2018
Subjects:
HB615-715 Entrepreneurship
Risk and uncertainty
Property
Online Access:https://etd.uum.edu.my/7589/1/s820930_01.pdf
https://etd.uum.edu.my/7589/2/s820930_02.pdf
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id my-uum-etd.7589
record_format uketd_dc
institution Universiti Utara Malaysia
collection UUM ETD
language eng
eng
advisor Mohamad, Armanurah
Mustapa, Azrain Nasyrah
topic HB615-715 Entrepreneurship
Risk and uncertainty
Property
spellingShingle HB615-715 Entrepreneurship
Risk and uncertainty
Property
Shyalwi, Suhimi
Entrepreneurial orientation, market orientation, entrepreneurial networking and business performance of small business owners in Labuan Federal Territory
description This study aimed to explore business performance of small business owners in Labuan Federal Territory. Accordingly, researcher has put forward three variables namely entrepreneurial orientation, market orientation and entrepreneurial networking as variables that influenced business performance of small business owners in Labuan Federal Territory. Data was collected using the questionnaire distributed to 75 small business owners in Labuan Federal Territory as respondents, but 70 usable data were gathered. This survey was analyzed via Statistical Package for Social Science (SPSS). Correlation test was used to identify the relationship between entrepreneurial orientation, market orientation, entrepreneurial networking and business performance. The multiple regression analysis was conducted to determine the influence of three variables towards business performance of small business owners. The finding showed that the level of entrepreneurial orientation, market orientation, entrepreneurial networking and business performance were moderately high. Pearson correlation analysis showed significant relationship between entrepreneurial orientation, market orientation and entrepreneurial networking towards business performance. Multiple regression analysis showed that entrepreneurial orientation has the highest influence on the business performance of small business owners in Labuan Federal Territory, followed by the market orientation and entrepreneurial networking. The study further contributes to the existing body of knowledge in the field of entrepreneurship where similar studies are generally scarce. Finally, study limitations and suggestions for the small business owners and future research are provided and discussed.
format Thesis
qualification_name masters
qualification_level Master's degree
author Shyalwi, Suhimi
author_facet Shyalwi, Suhimi
author_sort Shyalwi, Suhimi
title Entrepreneurial orientation, market orientation, entrepreneurial networking and business performance of small business owners in Labuan Federal Territory
title_short Entrepreneurial orientation, market orientation, entrepreneurial networking and business performance of small business owners in Labuan Federal Territory
title_full Entrepreneurial orientation, market orientation, entrepreneurial networking and business performance of small business owners in Labuan Federal Territory
title_fullStr Entrepreneurial orientation, market orientation, entrepreneurial networking and business performance of small business owners in Labuan Federal Territory
title_full_unstemmed Entrepreneurial orientation, market orientation, entrepreneurial networking and business performance of small business owners in Labuan Federal Territory
title_sort entrepreneurial orientation, market orientation, entrepreneurial networking and business performance of small business owners in labuan federal territory
granting_institution Universiti Utara Malaysia
granting_department School of Business Management
publishDate 2018
url https://etd.uum.edu.my/7589/1/s820930_01.pdf
https://etd.uum.edu.my/7589/2/s820930_02.pdf
_version_ 1747828238913110016
spelling my-uum-etd.75892020-01-02T01:06:00Z Entrepreneurial orientation, market orientation, entrepreneurial networking and business performance of small business owners in Labuan Federal Territory 2018 Shyalwi, Suhimi Mohamad, Armanurah Mustapa, Azrain Nasyrah School of Business Management School of Business Management HB615-715 Entrepreneurship. Risk and uncertainty. Property This study aimed to explore business performance of small business owners in Labuan Federal Territory. Accordingly, researcher has put forward three variables namely entrepreneurial orientation, market orientation and entrepreneurial networking as variables that influenced business performance of small business owners in Labuan Federal Territory. Data was collected using the questionnaire distributed to 75 small business owners in Labuan Federal Territory as respondents, but 70 usable data were gathered. This survey was analyzed via Statistical Package for Social Science (SPSS). Correlation test was used to identify the relationship between entrepreneurial orientation, market orientation, entrepreneurial networking and business performance. The multiple regression analysis was conducted to determine the influence of three variables towards business performance of small business owners. The finding showed that the level of entrepreneurial orientation, market orientation, entrepreneurial networking and business performance were moderately high. Pearson correlation analysis showed significant relationship between entrepreneurial orientation, market orientation and entrepreneurial networking towards business performance. Multiple regression analysis showed that entrepreneurial orientation has the highest influence on the business performance of small business owners in Labuan Federal Territory, followed by the market orientation and entrepreneurial networking. The study further contributes to the existing body of knowledge in the field of entrepreneurship where similar studies are generally scarce. Finally, study limitations and suggestions for the small business owners and future research are provided and discussed. 2018 Thesis https://etd.uum.edu.my/7589/ https://etd.uum.edu.my/7589/1/s820930_01.pdf text eng validuser https://etd.uum.edu.my/7589/2/s820930_02.pdf text eng public masters masters Universiti Utara Malaysia Adibah Abdul Bari. (2015). Factors Influencing Women Entrepreneurs Business Success of SMEs in Malaysia. Theses and Dissertations. Universiti Utara Malaysia. Agarwal, S., Erramili, K. & Dev, C. (2003). Market Orientation and Performance in Service Firms: Role of Innovation. Journal of Services Marketing, Vol. 17 No. 1, pp. 68-82. Ahmad, N. H. & Seet, P. S. (2009). Dissecting Behaviours Associated with Business Failure: A Qualitative Study of SME Owners in Malaysia and Australia. Asian Social Science, 5(9) (2009), p. 98. 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