Investment intentions model of Pakistani inventors

This research aims to present a model of the investment decision-making process. In the review of extensive literature, it has been identified that individual investors have been investigated from either behavioural finance or social psychological perspective but rarely from consumer behaviour pers...

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Main Author: Arshad, Imran
Format: Thesis
Language:aa
aa
eng
Published: 2019
Subjects:
Online Access:https://etd.uum.edu.my/8415/1/s95728_01.pdf
https://etd.uum.edu.my/8415/2/s95728_02.pdf
https://etd.uum.edu.my/8415/3/s95728_references.docx
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spelling my-uum-etd.84152022-05-09T03:30:49Z Investment intentions model of Pakistani inventors 2019 Arshad, Imran Ibrahim, Yusnidah College of Business (COB) School of Economics, Finance & Banking HG Finance This research aims to present a model of the investment decision-making process. In the review of extensive literature, it has been identified that individual investors have been investigated from either behavioural finance or social psychological perspective but rarely from consumer behaviour perspective. To fill in the identified gaps, this research integrates behavioural finance, consumer behaviour and social psychological perspectives to provide a model to explain investors’ decision-making. This research also proposed the moderating effect of perceived risk on the relationship between behavioural finance factors, consumer behaviour factors, social psychological factors and investment intentions. This research is based on the theory of planned behaviour, social cognitive theory and prospect theory. The data was collected by using a survey questionnaire filled by employees who are working at different organisations in Pakistan. The collected data was analysed using SmartPLS. After the preliminary tests and assumptions testing, 548 observations were found to be useful. The measurement model assures the validity and reliability of the focal constructs. The hypothesis testing indicate that uncertainty avoidance, overconfidence, product knowledge, product involvement, perceived behavioural control and subjective norm appear to have significant, while risk avoidance has insignificant influence on investment intentions. Perceived risk only moderates the relationship between perceived behavioural control and investment intentions. It is recommended that the stock exchange commission may offer some risk-adjusted investment options for individual investors and provide them with awareness to increase their control over investment in the stock market. In addition, friends, family and important people around can be used as sources to promote stock investment and to increase the level of investment intentions. 2019 Thesis https://etd.uum.edu.my/8415/ https://etd.uum.edu.my/8415/1/s95728_01.pdf text aa public https://etd.uum.edu.my/8415/2/s95728_02.pdf text aa public https://etd.uum.edu.my/8415/3/s95728_references.docx text eng public other doctoral Universiti Utara Malaysia
institution Universiti Utara Malaysia
collection UUM ETD
language aa
aa
eng
advisor Ibrahim, Yusnidah
topic HG Finance
spellingShingle HG Finance
Arshad, Imran
Investment intentions model of Pakistani inventors
description This research aims to present a model of the investment decision-making process. In the review of extensive literature, it has been identified that individual investors have been investigated from either behavioural finance or social psychological perspective but rarely from consumer behaviour perspective. To fill in the identified gaps, this research integrates behavioural finance, consumer behaviour and social psychological perspectives to provide a model to explain investors’ decision-making. This research also proposed the moderating effect of perceived risk on the relationship between behavioural finance factors, consumer behaviour factors, social psychological factors and investment intentions. This research is based on the theory of planned behaviour, social cognitive theory and prospect theory. The data was collected by using a survey questionnaire filled by employees who are working at different organisations in Pakistan. The collected data was analysed using SmartPLS. After the preliminary tests and assumptions testing, 548 observations were found to be useful. The measurement model assures the validity and reliability of the focal constructs. The hypothesis testing indicate that uncertainty avoidance, overconfidence, product knowledge, product involvement, perceived behavioural control and subjective norm appear to have significant, while risk avoidance has insignificant influence on investment intentions. Perceived risk only moderates the relationship between perceived behavioural control and investment intentions. It is recommended that the stock exchange commission may offer some risk-adjusted investment options for individual investors and provide them with awareness to increase their control over investment in the stock market. In addition, friends, family and important people around can be used as sources to promote stock investment and to increase the level of investment intentions.
format Thesis
qualification_name other
qualification_level Doctorate
author Arshad, Imran
author_facet Arshad, Imran
author_sort Arshad, Imran
title Investment intentions model of Pakistani inventors
title_short Investment intentions model of Pakistani inventors
title_full Investment intentions model of Pakistani inventors
title_fullStr Investment intentions model of Pakistani inventors
title_full_unstemmed Investment intentions model of Pakistani inventors
title_sort investment intentions model of pakistani inventors
granting_institution Universiti Utara Malaysia
granting_department College of Business (COB)
publishDate 2019
url https://etd.uum.edu.my/8415/1/s95728_01.pdf
https://etd.uum.edu.my/8415/2/s95728_02.pdf
https://etd.uum.edu.my/8415/3/s95728_references.docx
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