An integrated model of enhanced analytic hierarchy process and system dynamics to evaluate anti-smoking strategies

Tobacco use has become a controversial topic in recent years. It all begins with a tremendous increase in the number of premature mortalities worldwide. In response, the World Health Organisation (WHO) has enacted a treaty, namely the Framework Convention on Tobacco Control (FCTC). This treaty repre...

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Main Author:	Tisya Farida, Abdul Halim
Format:	Thesis
Language:	eng eng
Published:	2021
Subjects:	QA299.6-433 Analysis
Online Access:	https://etd.uum.edu.my/9485/1/depositpermission_s96176.pdf https://etd.uum.edu.my/9485/2/s96176_01.pdf
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id	my-uum-etd.9485
record_format	uketd_dc
spelling	my-uum-etd.94852022-06-12T06:57:34Z An integrated model of enhanced analytic hierarchy process and system dynamics to evaluate anti-smoking strategies 2021 Tisya Farida, Abdul Halim Sapiri, Hasimah Zainal Abidin, Norhaslinda Awang Had Salleh Graduate School of Arts & Sciences Awang Had Salleh Graduate School of Arts & Sciences QA299.6-433 Analysis Tobacco use has become a controversial topic in recent years. It all begins with a tremendous increase in the number of premature mortalities worldwide. In response, the World Health Organisation (WHO) has enacted a treaty, namely the Framework Convention on Tobacco Control (FCTC). This treaty represents a set of strategies for controlling tobacco use and reducing smoking prevalence which covers (i) packaging and labelling, (ii) pricing and taxation, (iii) tobacco advertising, promotion, and sponsorship, (iv) smoke-free legislation, and (v) education, communication, and public awareness. Through these strategies, Malaysia set a target to achieve tobacco endgame by 2045, with a smoking prevalence of less than 0.05. Despite various antismoking strategies that have been implemented, smoking is still deemed the leading cause of preventable death. Focusing on this issue, previous studies have been utilising various modelling approach. However, these stand-alone methods have some shortcomings and can be improved by the integration approaches. Hence, this research aims to develop an integrated model that utilises the Enhanced Analytic Hierarchy Process (EAHP) and System Dynamics (SD) techniques in evaluating the impact of anti-smoking strategy towards reducing smoking prevalence. In this study, the synergy between prioritisation and simulation is highlighted, and the integrated model is known as the EAHPSD model. Identifying the driving forces of the smoking habit and evaluating the dominant effect of the anti-smoking strategy in reducing smoking prevalence is a crucial step to see Malaysia’s level of progress in the global battle against the world’s most important preventable health risk. As a result, the integrated EAHPSD model provides a beneficial guide to the authorities by suggesting that the education, communication, and public awareness activities are best to be implemented by focusing on the psychosocial aspects within society. Consequently, the suitable strategy of tobacco control activities for reducing smoking prevalence in Malaysia was identified. 2021 Thesis https://etd.uum.edu.my/9485/ https://etd.uum.edu.my/9485/1/depositpermission_s96176.pdf text eng staffonly https://etd.uum.edu.my/9485/2/s96176_01.pdf text eng public other doctoral Universiti Utara Malaysia
institution	Universiti Utara Malaysia
collection	UUM ETD
language	eng eng
advisor	Sapiri, Hasimah Zainal Abidin, Norhaslinda
topic	QA299.6-433 Analysis
spellingShingle	QA299.6-433 Analysis Tisya Farida, Abdul Halim An integrated model of enhanced analytic hierarchy process and system dynamics to evaluate anti-smoking strategies
description	Tobacco use has become a controversial topic in recent years. It all begins with a tremendous increase in the number of premature mortalities worldwide. In response, the World Health Organisation (WHO) has enacted a treaty, namely the Framework Convention on Tobacco Control (FCTC). This treaty represents a set of strategies for controlling tobacco use and reducing smoking prevalence which covers (i) packaging and labelling, (ii) pricing and taxation, (iii) tobacco advertising, promotion, and sponsorship, (iv) smoke-free legislation, and (v) education, communication, and public awareness. Through these strategies, Malaysia set a target to achieve tobacco endgame by 2045, with a smoking prevalence of less than 0.05. Despite various antismoking strategies that have been implemented, smoking is still deemed the leading cause of preventable death. Focusing on this issue, previous studies have been utilising various modelling approach. However, these stand-alone methods have some shortcomings and can be improved by the integration approaches. Hence, this research aims to develop an integrated model that utilises the Enhanced Analytic Hierarchy Process (EAHP) and System Dynamics (SD) techniques in evaluating the impact of anti-smoking strategy towards reducing smoking prevalence. In this study, the synergy between prioritisation and simulation is highlighted, and the integrated model is known as the EAHPSD model. Identifying the driving forces of the smoking habit and evaluating the dominant effect of the anti-smoking strategy in reducing smoking prevalence is a crucial step to see Malaysia’s level of progress in the global battle against the world’s most important preventable health risk. As a result, the integrated EAHPSD model provides a beneficial guide to the authorities by suggesting that the education, communication, and public awareness activities are best to be implemented by focusing on the psychosocial aspects within society. Consequently, the suitable strategy of tobacco control activities for reducing smoking prevalence in Malaysia was identified.
format	Thesis
qualification_name	other
qualification_level	Doctorate
author	Tisya Farida, Abdul Halim
author_facet	Tisya Farida, Abdul Halim
author_sort	Tisya Farida, Abdul Halim
title	An integrated model of enhanced analytic hierarchy process and system dynamics to evaluate anti-smoking strategies
title_short	An integrated model of enhanced analytic hierarchy process and system dynamics to evaluate anti-smoking strategies
title_full	An integrated model of enhanced analytic hierarchy process and system dynamics to evaluate anti-smoking strategies
title_fullStr	An integrated model of enhanced analytic hierarchy process and system dynamics to evaluate anti-smoking strategies
title_full_unstemmed	An integrated model of enhanced analytic hierarchy process and system dynamics to evaluate anti-smoking strategies
title_sort	integrated model of enhanced analytic hierarchy process and system dynamics to evaluate anti-smoking strategies
granting_institution	Universiti Utara Malaysia
granting_department	Awang Had Salleh Graduate School of Arts & Sciences
publishDate	2021
url	https://etd.uum.edu.my/9485/1/depositpermission_s96176.pdf https://etd.uum.edu.my/9485/2/s96176_01.pdf
_version_	1747828605699751936

An integrated model of enhanced analytic hierarchy process and system dynamics to evaluate anti-smoking strategies

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