Kecenderungan penyertaan takaful mikro dalam kalangan usahawan perusahaan mikro.kecil dan sederhana di Pelepat Ilir, Jambi, Indonesia
Kajian ini bertujuan untuk menganalisis faktor-faktor yang mempengaruhikecenderungan usahawan perusahaan mikro, kecil dan sederhana (PMKS)menyertai skim takaful mikro menggunakan Teori Tingkah Laku Terancang(Theory of Planned Behaviour, TPB). Tiga pemboleh ubah TPB iaitu sikap, normasubjektif dan da...
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HG Finance Lina Ade Chusmita Kecenderungan penyertaan takaful mikro dalam kalangan usahawan perusahaan mikro.kecil dan sederhana di Pelepat Ilir, Jambi, Indonesia |
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Kajian ini bertujuan untuk menganalisis faktor-faktor yang mempengaruhikecenderungan usahawan perusahaan mikro, kecil dan sederhana (PMKS)menyertai skim takaful mikro menggunakan Teori Tingkah Laku Terancang(Theory of Planned Behaviour, TPB). Tiga pemboleh ubah TPB iaitu sikap, normasubjektif dan dasar inklusif kewangan dianalisis. Kajian ininerbentuk kuantitatifdan menggunakan instrumen soal selidik. Seramai 272 orang usahawan PMKStelah dipilih untuk menjadi sampel kajian berdasarkan kaedah pensampelan rawakmudah. Data dianalisis menggunakan statistik deskriptif dan model persamaanberstruktur. Dapatan kajian menujukkan bahawa pemboleh ubah sikap ( = 0.383 p<0.001) dan pemboleh ubah inklusif kewangan ( = 0.553 p <0.001) mempunyaipengaruh yang signifikan dan positif terhadap kecenderungan penyertaan terhadaptakaful mikro. Namun, pemboleh ubah norma subjektif ( = -0.001 p >0.001) tidakmempengaruhi secara signifikan terhadap kecenderungan menyertai takaful mikro.Kesimpulannya, faktor sikap dan dasar inklusif kewangan adalah signifikan dalammeningkatkan penyertaan skim takaful mikro. Implikasi kajian menunjukkanbahawa pengusaha-pengusaha skim takaful dan pembuat dasar perlu mengambilkira faktor-faktor yang terdapat dalam TPB apabila merancang suatu strategi danmembuat keputusan yang berkait dengan skim takaful mikro. Di samping itu,pengusaha-pengusaha takaful juga perlu merangka pelan strategik pemasaran yangmerangkumi seluruh strata masyarakat bagi menggalakkan penyertaan skim takafulmikro dalam kalangan usahawan PMKS di Indonesia. |
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Master's degree |
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Lina Ade Chusmita |
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Lina Ade Chusmita |
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Lina Ade Chusmita |
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Kecenderungan penyertaan takaful mikro dalam kalangan usahawan perusahaan mikro.kecil dan sederhana di Pelepat Ilir, Jambi, Indonesia |
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Kecenderungan penyertaan takaful mikro dalam kalangan usahawan perusahaan mikro.kecil dan sederhana di Pelepat Ilir, Jambi, Indonesia |
title_full |
Kecenderungan penyertaan takaful mikro dalam kalangan usahawan perusahaan mikro.kecil dan sederhana di Pelepat Ilir, Jambi, Indonesia |
title_fullStr |
Kecenderungan penyertaan takaful mikro dalam kalangan usahawan perusahaan mikro.kecil dan sederhana di Pelepat Ilir, Jambi, Indonesia |
title_full_unstemmed |
Kecenderungan penyertaan takaful mikro dalam kalangan usahawan perusahaan mikro.kecil dan sederhana di Pelepat Ilir, Jambi, Indonesia |
title_sort |
kecenderungan penyertaan takaful mikro dalam kalangan usahawan perusahaan mikro.kecil dan sederhana di pelepat ilir, jambi, indonesia |
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Universiti Pendidikan Sultan Idris |
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Fakulti Pengurusan dan Ekonomi |
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2019 |
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https://ir.upsi.edu.my/detailsg.php?det=6527 |
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oai:ir.upsi.edu.my:65272021-12-20 Kecenderungan penyertaan takaful mikro dalam kalangan usahawan perusahaan mikro.kecil dan sederhana di Pelepat Ilir, Jambi, Indonesia 2019 Lina Ade Chusmita HG Finance Kajian ini bertujuan untuk menganalisis faktor-faktor yang mempengaruhikecenderungan usahawan perusahaan mikro, kecil dan sederhana (PMKS)menyertai skim takaful mikro menggunakan Teori Tingkah Laku Terancang(Theory of Planned Behaviour, TPB). Tiga pemboleh ubah TPB iaitu sikap, normasubjektif dan dasar inklusif kewangan dianalisis. Kajian ininerbentuk kuantitatifdan menggunakan instrumen soal selidik. Seramai 272 orang usahawan PMKStelah dipilih untuk menjadi sampel kajian berdasarkan kaedah pensampelan rawakmudah. Data dianalisis menggunakan statistik deskriptif dan model persamaanberstruktur. Dapatan kajian menujukkan bahawa pemboleh ubah sikap ( = 0.383 p<0.001) dan pemboleh ubah inklusif kewangan ( = 0.553 p <0.001) mempunyaipengaruh yang signifikan dan positif terhadap kecenderungan penyertaan terhadaptakaful mikro. Namun, pemboleh ubah norma subjektif ( = -0.001 p >0.001) tidakmempengaruhi secara signifikan terhadap kecenderungan menyertai takaful mikro.Kesimpulannya, faktor sikap dan dasar inklusif kewangan adalah signifikan dalammeningkatkan penyertaan skim takaful mikro. Implikasi kajian menunjukkanbahawa pengusaha-pengusaha skim takaful dan pembuat dasar perlu mengambilkira faktor-faktor yang terdapat dalam TPB apabila merancang suatu strategi danmembuat keputusan yang berkait dengan skim takaful mikro. Di samping itu,pengusaha-pengusaha takaful juga perlu merangka pelan strategik pemasaran yangmerangkumi seluruh strata masyarakat bagi menggalakkan penyertaan skim takafulmikro dalam kalangan usahawan PMKS di Indonesia. 2019 thesis https://ir.upsi.edu.my/detailsg.php?det=6527 https://ir.upsi.edu.my/detailsg.php?det=6527 text zsm closedAccess Masters Universiti Pendidikan Sultan Idris Fakulti Pengurusan dan Ekonomi Al-Quran: Tafsir Pimpinan Ar-Rahman kepada pengertian Al-Quran. (1994). Kuala Lumpur:Bahagian Agama Jabatan Perdana Menteri Malaysia.Abdullah, A. (2011). Meraih Berkat Melalui Asuransi Syariah: Ditinjau dari Perbandingan denganAsuransi Konvensional. Jakarta: PT Elex Media Komputindo.Abedifar, P., Ebrahim, S. M., Molyneux, P., & Tarazi, A. (2015). Islamic banking andfinance: Recent empirical literature and directions for future research. Journal ofEconomic Surveys, 29(4), 637-670.Adewale, A. A., Pramanik, A. H., Meera, M., & Kameel, A. (2012). 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