The impact of customer equity, religious commitment, staying reasons on switching behaviour amongst millennial Muslim consumers in Lahore and Kuala Lumpur /

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Bibliographic Details
Main Author: Saeed, Munazza (Author)
Format: Thesis Book
Language:English
Published: 2017.
Subjects:
Online Access:http://studentsrepo.um.edu.my/10674/
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245 1 4 |a The impact of customer equity, religious commitment, staying reasons on switching behaviour amongst millennial Muslim consumers in Lahore and Kuala Lumpur /  |c Munazza Saeed. 
264 1 |c 2017. 
264 4 |c  2017. 
300 |a xxi, 234 leaves :  |b illustrations ;  |c 30 cm. 
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502 |b Ph.D.  |c Jabatan Syariah dan Pengurusan, Akademi Pengajian Islam, Universiti Malaya  |d 2017. 
504 |a Bibliography: leaves 272-287. 
530 |a Also issued in CD. 
650 0 |a Customer equity  |z Kuala Lumpur (W.P.) 
650 0 |a Customer equity  |z Pakistan  |z Lahore. 
650 0 |a Muslims  |z Kuala Lumpur (W.P.)  |x Social conditions. 
650 0 |a Muslims  |z Pakistan  |z Lahore  |x Social conditions. 
710 2 |a Universiti Malaya.  |b Jabatan Syariah dan Pengurusan,  |e degree granting institution. 
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