Viewer's perception and causes of irritation in television advertising /
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| Main Author: | |
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| Format: | Thesis Book |
| Language: | English |
| Published: |
1990.
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| Subjects: | |
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| Item Description: | PPZ. Microfiche. Kuala Lumpur : University of Malaya Library, 1999. 2 fiches : negative ; 11 x 15 cm. Refer Microfilm 2935 |
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| Physical Description: | iv, 98 leaves : ill. ; 30 cm. |
| Bibliography: | Bibliography: leaves 52-54. |