Life style profiles for marketing action : a study of credit card users and non users /
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Main Author: | |
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Format: | Thesis Book |
Language: | English |
Published: |
1990.
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LEADER | 01527cam a2200325 a 4500 | ||
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001 | u119487 | ||
003 | SIRSI | ||
008 | 911112s1990 my a at 00 1 eng m | ||
035 | |a AAN-1351 | ||
040 | |a UMM |d UME | ||
043 | |a a-my--- | ||
090 | |a HF5415.32 |b Ind | ||
091 | |a Microfilm 2946 | ||
099 | |a 658.834 2 |b Ind | ||
100 | 0 | 0 | |a Indar Kaur |
245 | 1 | 0 | |a Life style profiles for marketing action : |b a study of credit card users and non users / |c by Indar Kaur a/p Dan Singh. |
260 | |c 1990. | ||
300 | |a vi, 106 leaves : |b ill. ; |c 30 cm. | ||
500 | |a Also available on microfilm. Kuala Lumpur : Perpustakaan Universiti Malaya, 1994. 1 reel : negative ; 35 mm. | ||
502 | |a Dissertation (M.B.A.) -- Fakulti Ekonomi dan Pentadbiran, Universiti Malaya, 1990. | ||
504 | |a Bibliography: leaves 85-87. | ||
650 | 0 | |a Credit cards |z Malaysia. | |
650 | 0 | |a Consumer behavior |z Malaysia. | |
948 | |a 06/01/1992 |b 25/11/2000 | ||
596 | |a 1 9 | ||
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