Segmentation for strategic marketing of computers to small and medium scale firms in the Klang Valley /

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Bibliographic Details
Main Author: Lee, Chai Hee
Format: Thesis Book
Language:English
Published: 1990.
Subjects:
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040 |a UMM 
043 |a a-my-wp 
043 |a a-my-se 
090 |a HF5439  |b C67Lee 
091 |a Microfilm 2943 
100 1 0 |a Lee, Chai Hee. 
245 1 0 |a Segmentation for strategic marketing of computers to small and medium scale firms in the Klang Valley /  |c by Lee Chai Hee. 
260 |c 1990. 
300 |a xiii, 190 leaves :  |b ill. ;  |c 30 cm. 
500 |a Also available on microfilm. Kuala Lumpur : Perpustakaan Universiti Malaya, 1994. 1 reel : negative ; 35 mm. 
500 |a Refer Microfilm 2935 
502 |a Dissertation (M.B.A.) -- Fakulti Ekonomi dan Pentadbiran, Universiti Malaya, 1990. 
504 |a Bibliography: leaves 111-113. 
650 0 |a Computers  |z Malaysia  |x Marketing. 
650 0 |a Small business  |z Malaysia  |x Automation. 
710 2 0 |a Universiti Malaya.  |b Fakulti Ekonomi dan Pentadbiran. 
948 |a 06/01/1992  |b 26/07/2002 
596 |a 1 
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999 |a HF5439 C67LEE  |w LC  |c 2  |i A010856541  |d 14/7/1999  |l B_KOM4  |m P01UTAMA  |n 18  |r Y  |s Y  |t TESIS  |u 21/1/1992  |o .PUBLIC. BKOM4:30594