Marketing communications and doctors' buying behaviour /

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Bibliographic Details
Main Author: Shiamala Govindasamy
Format: Thesis Book
Language:English
Published: 1991.
Subjects:
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040 |a UMM 
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090 |a HD9672  |b S55Shi 
100 0 0 |a Shiamala Govindasamy. 
245 0 0 |a Marketing communications and doctors' buying behaviour /  |c Shiamala Govindasamy. 
260 0 |c 1991. 
300 |a ii, 101, 77 leaves ;  |c 30 cm. 
502 |a Dissertation (M.B.A.) -- National University of Singapore, 1991. 
504 |a bibliography: leaves 99-101. 
650 0 |a Pharmaceutical industry  |z Singapore. 
650 0 |a Drugs  |z Singapore  |x Marketing. 
948 |a 08/08/1992  |b 27/11/2000 
596 |a 1 
999 |a HD9672 S55SHI  |w LC  |c 1  |i A011061620  |d 23/8/2008  |e 23/8/2008  |l STACKS  |m P01UTAMA  |n 6  |r Y  |s Y  |t TESIS  |u 29/8/1992