Marketing communications and doctors' buying behaviour /
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Main Author: | |
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Format: | Thesis Book |
Language: | English |
Published: |
1991.
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LEADER | 00814cam a22002418a 4500 | ||
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001 | u232614 | ||
003 | SIRSI | ||
008 | 910923s1991 si v 00 10 eng | ||
035 | |a ABB-6637 | ||
040 | |a UMM | ||
043 | |a a-si--- | ||
090 | |a HD9672 |b S55Shi | ||
100 | 0 | 0 | |a Shiamala Govindasamy. |
245 | 0 | 0 | |a Marketing communications and doctors' buying behaviour / |c Shiamala Govindasamy. |
260 | 0 | |c 1991. | |
300 | |a ii, 101, 77 leaves ; |c 30 cm. | ||
502 | |a Dissertation (M.B.A.) -- National University of Singapore, 1991. | ||
504 | |a bibliography: leaves 99-101. | ||
650 | 0 | |a Pharmaceutical industry |z Singapore. | |
650 | 0 | |a Drugs |z Singapore |x Marketing. | |
948 | |a 08/08/1992 |b 27/11/2000 | ||
596 | |a 1 | ||
999 | |a HD9672 S55SHI |w LC |c 1 |i A011061620 |d 23/8/2008 |e 23/8/2008 |l STACKS |m P01UTAMA |n 6 |r Y |s Y |t TESIS |u 29/8/1992 |