Consumer's perception of fast food restaurants in Malaysia /

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Bibliographic Details
Main Author: Tan, Hooi Kang
Format: Thesis Book
Language:English
Published: 1993.
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Description
Item Description:Also available on microfiche. Kuala Lumpur : Perpustakaan Universiti Malaya, 1996. 2 fiches : negative ; 10x15 cm.
Physical Description:x, 102 leaves : illus. ; 30 cm.
Bibliography:Bibliography: leaves 94-101.