Consumer's perception of fast food restaurants in Malaysia /

Consumer's perception of fast food restaurants in Malaysia /

Saved in:
Bibliographic Details
Main Author: Tan, Hooi Kang
Format: Thesis Book
Language:English
Published: 1993.
Subjects:
Fast food restaurants > Malaysia.
Consumer satisfaction > Malaysia.
Consumer behavior > Malaysia.
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Item Description:Also available on microfiche. Kuala Lumpur : Perpustakaan Universiti Malaya, 1996. 2 fiches : negative ; 10x15 cm.
Physical Description:x, 102 leaves : illus. ; 30 cm.
Bibliography:Bibliography: leaves 94-101.

Similar Items