Creating sustainable competitive advantages in a global environment : a survey of Malaysian advertising agencies /

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Bibliographic Details
Main Author: Wong, Wai Cheng
Format: Thesis Book
Language:English
Published: 1999.
Subjects:
Online Access:http://studentsrepo.um.edu.my/id/eprint/2015
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Description
Item Description:Microfiche. Kuala Lumpur : University of Malaya Library, 2002. 2 fiches : negative ; 11 x 15 cm.
Physical Description:vii, 107 [append.] : ill. ; 30 cm.
Bibliography:Bibliography: leaves 74-78.