Customer service quality as a competitive strategy in the Malaysian automotive industry /

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Bibliographic Details
Main Author: Tan, Alex Thiam Keat
Other Authors: Tay, Chai Li
Format: Thesis Book
Language:English
Published: 1998.
Subjects:
Online Access:http://studentsrepo.um.edu.my/id/eprint/2329
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100 1 0 |a Tan, Alex Thiam Keat. 
245 1 0 |a Customer service quality as a competitive strategy in the Malaysian automotive industry /  |c Group research project by: Tan Thiam Keat (Alex) and Tay Chai Li. 
260 |c 1998. 
300 |a xiv, 193 [append.] leaves :  |b ill. ;  |c 30 cm. 
500 |a Microfiche. Kuala Lumpur : University of Malaya Library, 2002. 3 fiches : negative ; 11 x 15 cm. 
502 |a Dissertation (M.B.A.) -- Fakulti Perniagaan dan Perakaunan, Universiti Malaya, 1998 
504 |a Bibliography: leaves 194-198. 
650 0 |a Customer services  |z Malaysia  |x Quality control. 
650 0 |a Automobile industry and trade  |z Malaysia  |x Customer services. 
650 0 |a Consumer satisfaction  |z Malaysia. 
700 1 0 |a Tay, Chai Li. 
710 2 0 |a Universiti Malaya.  |b Fakulti Perniagaan dan Perakaunan. 
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948 |a 12/10/1999  |b 31/05/2002 
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