APA (7th ed.) Citation

Ong, K. H. (2001). Effects of ad format on competitive interference: A resource matching perspective.

Chicago Style (17th ed.) Citation

Ong, Kai How. Effects of Ad Format on Competitive Interference: A Resource Matching Perspective. 2001.

MLA (8th ed.) Citation

Ong, Kai How. Effects of Ad Format on Competitive Interference: A Resource Matching Perspective. 2001.

Warning: These citations may not always be 100% accurate.