Segmentation and marketing strategy : a case study of company in the consumer lubricant business /
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| Main Author: | |
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| Format: | Thesis Book |
| Language: | English |
| Published: |
1988.
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| Subjects: | |
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| Physical Description: | vii, 123 leaves : ill. ; 30 cm. |
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| Bibliography: | Bibliography: leaves 103-104. |