Re-orienting marketing strategy to meet changing customer/market needs : a case study of a packaging manufacturer /
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| Main Author: | |
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| Format: | Thesis Book |
| Language: | English |
| Published: |
1989.
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| Subjects: | |
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| Physical Description: | viii, 120 leaves ; 30 cm. |
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| Bibliography: | Bibliography: leaves 119-120. |