The moderating effects of mood in print advertising /

The moderating effects of mood in print advertising /

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書目詳細資料
主要作者:	Cheng, Peng Sim
格式:	Thesis 圖書
語言:	English
出版:	2001.
主題:	Mood (Psychology) Advertising > Social aspects Marketing > Social aspects
標簽:	添加標簽沒有標簽, 成為第一個標記此記錄!

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