Niche market and customer analysis for the introduction of a potential new pharmaceutical product in peninsular Malaysia /
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| Main Author: | |
|---|---|
| Format: | Thesis Book |
| Language: | English |
| Published: |
2002.
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| Subjects: | |
| Online Access: | http://studentsrepo.um.edu.my/id/eprint/2643 |
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| 008 | 001027s2002 my a t 00 0 eng m | ||
| 035 | |a ACX-0835 | ||
| 040 | |a UMK |d UMM | ||
| 043 | |a a-my--- | ||
| 090 | |a HF1008 |b UM 2002 Jey | ||
| 098 | |a HF1008 |b UM 2002 Jey | ||
| 100 | 0 | 0 | |a Jeyalakshmi Rajan. |
| 245 | 1 | 0 | |a Niche market and customer analysis for the introduction of a potential new pharmaceutical product in peninsular Malaysia / |c Jeyalakshmi Rajan. |
| 260 | |c 2002. | ||
| 300 | |a vi, 78 leaves : |b ill. ; |c 30 cm. | ||
| 502 | |a Dissertation (M.B.A.) -- Fakulti Perniagaan dan Perakaunan, Universiti Malaya, 2002. | ||
| 504 | |a Bibliography: leaves 51-55. | ||
| 650 | 0 | |a New products |z Malaysia |x Marketing. | |
| 650 | 0 | |a Pharmaceutical industry |z Malaysia. | |
| 650 | 0 | |a Consumer satisfaction |x Evaluation. | |
| 710 | 2 | 0 | |a Universiti Malaya. |b Fakulti Perniagaan dan Perakaunan. |
| 856 | |f IARC:A511949761 |z Click Here | ||
| 856 | 4 | 1 | |u http://studentsrepo.um.edu.my/id/eprint/2643 |
| 948 | |a 11/02/2003 |b 05/10/2004 | ||
| 596 | |a 1 19 | ||
| 999 | |a HF1008 UM 2002 JEY |w LC |c 1 |i A511210263 |d 7/12/2018 |e 7/12/2018 |f 1/4/2005 |g 1 |l STACKS |m P01UTAMA |n 1 |r Y |s Y |t TESIS |u 19/3/2005 | ||
| 999 | |a HF1008 UM 2002 JEY |w LC |c 1 |i A511852356 |d 19/5/2005 |f 19/5/2005 |g 1 |l STACKS |m P19KOTA |r Y |s Y |t TESIS |u 19/5/2005 | ||