The impact of sensation seeking and cultural orientation on the effects of fear appeal messages : a four-country study /

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Bibliographic Details
Main Author: Cheah, Wai Hsien
Format: Thesis Book
Language:English
Published: 2004.
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Description
Item Description:Photocopy. Ann Arbor, Mich. : University Microfilm International, 2004. 28 cm.
Physical Description:260 p. : ill.
Bibliography:Bibliography: p. 237-258.