Retailer corporate branding : internet and high street compared /

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Bibliographic Details
Main Author: Syarifah Faridah Syed Alwi
Format: Thesis Book
Language:English
Published: 2006.
Subjects:
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040 |a UMM 
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100 0 |a Syarifah Faridah Syed Alwi. 
245 1 0 |a Retailer corporate branding :  |b internet and high street compared /  |c Syarifah Faridah Syed Alwi. 
260 |c 2006. 
300 |a 329 leaves. :  |b ill. ;  |c 30 cm. 
502 |a Thesis (Ph.D.) -- Manchester Business School, University of Manchester, 2006. 
504 |a Bibliography: leaves 283-311. 
650 0 |a Brand name products  |x Management  |v Case studies. 
650 0 |a Retail trade  |x Management. 
650 0 |a Brand name products  |x Marketing. 
650 0 |a Corporate image. 
596 |a 1 
900 |a SJMK 
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